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Petzl Case Study

Technology Category
  • Application Infrastructure & Middleware - API Integration & Management
Applicable Industries
  • Retail
Applicable Functions
  • Sales & Marketing
  • Business Operation
Use Cases
  • Supply Chain Visibility
  • Inventory Management
Services
  • System Integration
The Challenge
Petzl, a company associated with adventure, exploration, and rescue, faced a challenge when they launched their B2B website. They needed an integration tool that would seamlessly connect their backend ERP system with their customer-facing portal. The goal was to provide retailers a real-time look at inventory availability without resorting to lengthy and complex hand-coded integrations. Additionally, they needed to connect ERP data with both the B2B customer-facing portal and Salesforce CRM, provide ongoing real-time synchronization of data, and provide a single view of all account data within Salesforce for access by sales team members.
About The Customer
Petzl has been developing innovative tools and techniques used by those entering the vertical world for over 40 years. The Petzl brand is closely associated with adventure, exploration, rescue, and many notable exploits in the worlds of rock climbing and alpinism. Petzl climbing hardware and headlamps can be found in outdoor specialty shops and premium sporting goods retailers around the world. When Petzl launched their B2B website, they needed an integration tool that would seamlessly connect their backend ERP system with their customer-facing portal.
The Solution
Petzl chose Jitterbit Enterprise for its features and functionality at the right price. Jitterbit’s flexible plugin architecture allowed for custom integrations to be easily configured. With Jitterbit, Petzl was able to forgo lengthy and complex hand-coded integrations and quickly provide retailers a real-time look at inventory availability. Jitterbit proved so powerful and easy to use that Petzl turned to the software again when they adopted Salesforce. Using Jitterbit, Petzl is able to provide their sales team a “one-stop” view of all information related to a customer account, including orders, inventory, payment status and more. Today, Jitterbit is used to constantly synchronize thousands of data records every day between multiple systems housed both on-premise and in the cloud.
Operational Impact
  • Jitterbit automates the process of synchronizing thousands of data records every day between multiple systems housed both on-premise and in the cloud, allowing IT to focus on proactive business projects that affect customers.
  • The ongoing integration makes the sales team more efficient by providing a “one-stop” view of all information related to a customer account, including orders, inventory, payment status and more.
Quantitative Benefit
  • Eliminated manual key entry and IT programming, reducing days of work into hour-long configurations and automated processes.

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