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Avid Workflow Solutions: Powering ENVY's Rapidly Expanding Post-Production Facility
Technology Category
- Application Infrastructure & Middleware - Database Management & Storage
- Infrastructure as a Service (IaaS) - Cloud Storage Services
Applicable Industries
- Buildings
- Equipment & Machinery
Applicable Functions
- Facility Management
- Sales & Marketing
Use Cases
- Last Mile Delivery
- Time Sensitive Networking
Services
- System Integration
The Challenge
ENVY, a leading post-production provider for the British broadcasting and advertising industries, was facing a series of challenges due to its rapid expansion and increasing workload. The company was dealing with tighter production schedules, a growing 4K workload, and expansion across multiple locations. ENVY's workload had expanded at an astronomical rate, with growing client demand for tighter turnaround times, disruptive ideas, and state-of-the-art media technology. The company had also added a new production facility for its advertising clients. To manage these challenges, ENVY needed to upgrade and expand its storage capabilities. However, it was crucial that the integration of a new storage system wouldn’t affect its high standards of work and client relations.
About The Customer
ENVY is a key member of Avid’s preeminent client community and one of the leading post-production providers for the British broadcasting and advertising industries. It has built a solid reputation for delivering award-winning projects for media giants like the BBC, ITV, Channel4 and Discovery, and world-leading advertising agencies. ENVY consists of two main divisions. Its broadcast division creates long-form content for television, including some of the most-watched programs in the country—shows like The Voice, Top Gear, Grand Designs and Gogglebox. Its advertising arm delivers short-form branded content and commercials for big-name brands like Adidas, Sky and McDonalds. ENVY operates a multi-site operation with facilities located in London’s trendy Noho area.
The Solution
To address its challenges, ENVY decided to invest in the Avid NEXIS software-defined storage platform. The company worked closely with Avid to integrate the platform across all of its London sites and ensure a smooth transition. Avid NEXIS, with its reliable performance and more media streams per storage engine, enabled ENVY to complete even the most editing-intensive projects faster. The company has already seen improved project turnaround, with Avid NEXIS helping it to deliver both on time and on budget. Avid NEXIS empowers every contributor across the production chain—from video editing and finishing to sound editorial and mixing. ENVY’s Avid NEXIS system provides 1.2 Petabytes of storage capacity, with the recent addition of 720TB to help manage an increase in 4K projects, varying shooting schedules, and larger-scale productions.
Operational Impact
Quantitative Benefit
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