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New Relic > Case Studies > Bigbasket Reduces Infrastructure Costs by 35% with IoT
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Bigbasket Reduces Infrastructure Costs by 35% with IoT

Technology Category
  • Application Infrastructure & Middleware - Event-Driven Application
  • Cybersecurity & Privacy - Identity & Authentication Management
Applicable Industries
  • Cement
  • Retail
Applicable Functions
  • Logistics & Transportation
Use Cases
  • Construction Management
  • Infrastructure Inspection
Services
  • System Integration
The Challenge
Bigbasket, India's largest online food and grocery store, faced a significant challenge in scaling its operations to meet the rapidly growing demand for online grocery shopping. The company, which offers over 18,000 products across 1,000 brands, was experiencing a 20% month-on-month growth and needed to ensure reliable performance and system resilience, especially during peak demand periods. The company's system was schedule-based, and orders took two to three hours to fulfill. To enable quicker delivery, Bigbasket needed to empower its team to identify any delays in the delivery process. Additionally, the company was looking to launch new products, such as quick commerce service bbnow and subscription-based bbdaily, in record time while delivering infrastructure cost savings.
About The Customer
Bigbasket, officially known as Innovative Retail Concepts Private Limited, is India's largest online food and grocery store. The company offers a wide range of products, including fresh fruit and vegetables, rice, spices, packaged goods, beverages, personal care products, and meat. Bigbasket delivers to 20 Indian cities, including Bangalore, Hyderabad, and Mumbai. The company is part of the billion-dollar Tata Group and is known for offering exclusive, handpicked items and delivering high-quality products at the lowest prices. With the rapid growth of smartphone users in India, Bigbasket has been leading the trend in e-grocery delivery, especially during the pandemic.
The Solution
Bigbasket turned to New Relic, a software analytics company, to help address its challenges. New Relic played a crucial role in enabling Bigbasket to launch new products in record time while delivering infrastructure cost savings. Bigbasket built an alert mechanism that allowed the team to identify any delays in the delivery process. The company also improved performance and resource utilization while reducing application infrastructure costs by around 35% with the help of New Relic. The software enabled Bigbasket to identify the slowest APIs and database queries impacting the performance of its systems. Optimizing these helped rightsize the database and reduce the number of EC2 instances that Bigbasket typically runs. The team was also able to analyze APIs more accurately, thanks to New Relic Application Performance Monitoring (APM).
Operational Impact
  • The implementation of New Relic's software has had a significant impact on Bigbasket's operations. The company has moved from navigating uncharted waters to correcting course with New Relic, and now has the ability to regularly monitor error rates for all applications. This change has allowed Bigbasket to have greater visibility and swiftly identify the potential cause of errors when an update is released. Additionally, the valuable insights garnered from New Relic dashboards have created greater visibility into vital data at the business, from engineering to the C-suite. By offering a single source of truth based on real-time information, New Relic has allowed Bigbasket to tie together metrics from across its 100+ microservices, moving from dashboard overload to a streamlined approach.
Quantitative Benefit
  • 35% reduction in application infrastructure costs
  • 70-80% improvement in Mean Time to Recovery
  • 20% month-on-month growth

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