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Bronx Beer Hall Boosts Business with Foursquare
Technology Category
- Application Infrastructure & Middleware - API Integration & Management
Applicable Industries
- Food & Beverage
Applicable Functions
- Sales & Marketing
The Challenge
The Bronx Beer Hall, located in the 73-year-old Arthur Avenue market in the Bronx, faced a significant challenge in promoting their exact location within the large market. The beer hall, known for its craft beer and light fare, needed a solution that would effectively guide potential customers to their specific location within the market.
About The Customer
The Bronx Beer Hall is a popular establishment located in the Arthur Avenue market in the Bronx, New York. The beer hall is known for its selection of craft beers and light fare. The business is owned by Paul Ramirez, who has been actively seeking ways to promote the beer hall's exact location within the large market. The Arthur Avenue market, where the beer hall is located, has been in operation for 73 years, making it a well-known and frequently visited location. However, the size of the market has made it challenging for the Bronx Beer Hall to effectively promote its specific location to potential customers.
The Solution
To address the challenge of promoting their exact location within the Arthur Avenue market, the Bronx Beer Hall turned to Foursquare. Foursquare is a location technology platform that helps businesses attract customers by promoting their location. The owner of the Bronx Beer Hall, Paul Ramirez, decided to use Foursquare to guide potential customers to their exact location within the market. Ramirez turned down all other advertising options, choosing to rely solely on Foursquare to attract customers to the beer hall.
Operational Impact
Quantitative Benefit
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