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Kuebix > Case Studies > Challenger Finds Success on the Spot Market and Wins RFPs for Contracted Business with Kuebix
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Challenger Finds Success on the Spot Market and Wins RFPs for Contracted Business with Kuebix

Technology Category
  • Platform as a Service (PaaS) - Connectivity Platforms
Applicable Functions
  • Logistics & Transportation
Use Cases
  • Supply Chain Visibility
Services
  • System Integration
The Challenge
Challenger, one of Canada’s largest privately owned transportation and logistics companies, was facing a challenge in expanding their footprint and bringing in new business. They needed to find new customers and build direct partnerships with them. However, this was proving to be a difficult task as small details like product information and drop-off location often slipped through the cracks. The dynamic nature of freight made it difficult for Challenger to identify target lanes, find new customers and meet their detailed requirements.
About The Customer
Challenger is one of Canada’s largest privately owned transportation and logistics companies. They offer a full range of transportation, logistics and warehouse services throughout North America. Challenger has always been on the forefront of operational and technological advancements and continually strive to surpass previous standards of quality and performance. They transport a large volume of goods throughout North America and Canada. In order to expand their footprint and bring in new business, Challenger needed to find new customers and build direct partnerships with them.
The Solution
Challenger became a Community Carrier in Kuebix Community Load Match. This platform connected Challenger with shippers whose spot quote needs matched their capacity requirements. When a shipper was looking for coverage in Challenger’s specific area, they were able to directly request a spot quote from Challenger, minimizing time wasted on requests from shippers looking for rates in areas Challenger doesn’t cover. In addition to the spot opportunities available in Community Load Match, the Kuebix Load Match Group (KLMG) learned about Challenger’s strengths, core competencies and demographics to leverage the Kuebix platform and help facilitate direct connections with shippers whose goals aligned with Challenger’s.
Operational Impact
  • Established true partnerships with new shippers
  • More efficient sales prospecting
  • Received targeted opportunities
Quantitative Benefit
  • Challenger does roughly $200,000 in revenue per month with a new shipper

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