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Case Studies > Crete Carrier Reinvents Itself in Joint Development

Crete Carrier Reinvents Itself in Joint Development

Technology Category
  • Analytics & Modeling - Real Time Analytics
  • Functional Applications - Fleet Management Systems (FMS)
Applicable Industries
  • Transportation
Applicable Functions
  • Business Operation
  • Logistics & Transportation
Use Cases
  • Fleet Management
  • Predictive Maintenance
  • Real-Time Location System (RTLS)
Services
  • Software Design & Engineering Services
  • System Integration
The Challenge
Crete Carrier Corporation, one of the largest privately-owned trucking companies in the U.S., faced the challenge of reinventing their entire operational process to be more flexible and efficient while increasing service levels. The company had a complex fleet management system where different divisions operated separately, making it difficult to optimize resources and meet customer demands effectively. The manual management of fleets required keeping them separate, which limited operational flexibility and efficiency. Crete Carrier needed a solution that would provide complete visibility across their national operating fleet, allowing them to increase efficiency, flexibility, and service levels consistently.
About The Customer
Crete Carrier Corporation is one of the largest privately-owned trucking companies in the United States. The company operates a dry van operation with more than 3,900 tractors and 9,600 trailers. Additionally, its division, Shaffer Trucking, specializes in carrying food and temperature-sensitive products with 1,000 power units and 2,800 state-of-the-art refrigerated trailers. Crete Carrier is known for its distinctive red trucks pulling red and white trailers, while Shaffer Trucking uses blue trucks with blue and white trailers. The company has a reputation for low driver turnover rates and aims to maintain high levels of customer and driver satisfaction.
The Solution
To address their challenges, Crete Carrier partnered with Manhattan Associates to implement the Manhattan Carrier suite, which includes solutions like Driver&Load, Drop&Swap, and Fuel&Route. The implementation of these solutions provided Crete Carrier with complete visibility across their entire fleet, allowing for more efficient and flexible operations. A significant development was the creation of the 'Hemispheres' platform within the Driver&Load solution. This platform provided a single-screen view of the entire fleet, accessible to planners, dispatchers, and customer service representatives. This joint development initiative removed operational silos and enabled precise planning and increased flexibility. The solutions allowed Crete Carrier to cross their various lines of business, adapting to real-time conditions and meeting customer demands more effectively.
Operational Impact
  • Crete Carrier achieved a consistent annual reduction in wasted hours and deadhead, with an 8% reduction in wasted hours in 2012.
  • The company greatly improved customer and driver retention levels while increasing productivity.
  • The implementation of the Manhattan Carrier suite provided complete visibility to their entire network of customers and drivers.
Quantitative Benefit
  • 8% reduction in wasted hours since 2012.

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