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Delivering Reliability, Trust, and Service
Technology Category
- Functional Applications - Transportation Management Systems (TMS)
- Functional Applications - Warehouse Management Systems (WMS)
Applicable Industries
- Food & Beverage
Applicable Functions
- Logistics & Transportation
- Warehouse & Inventory Management
Use Cases
- Fleet Management
- Predictive Maintenance
- Supply Chain Visibility
Services
- System Integration
- Training
The Challenge
Jel Sert sought reliable transportation service and consistent freight costs and service levels for its seasonal, high-volume shipments. The company faced challenges with a diversified group of core transportation providers, leading to accountability issues and inconsistent freight rates and service levels. Jel Sert needed more consistent pricing, reliable transportation, improved customer service, increased shipping options, and dependable on-time delivery performance.
About The Customer
Jel Sert, known as the 'Makers of Fun Foods,' provides high-quality, high-value food products such as freezer bars, beverages, and desserts to some of the world's largest retailers. The company has been privately held for over 80 years and is level 2 SQF certified under the Global Food Safety Initiative (GFSI). Jel Sert's commitment to quality and safety has made it a trusted name in the food industry, serving a wide range of customers with stringent delivery requirements.
The Solution
In 2005, Jel Sert acquired a new customer that significantly increased their shipment volumes. The company's operations group worked with C.H. Robinson to proactively execute a Core Provider Program. C.H. Robinson became a dedicated core provider for arranging the transport of Jel Sert’s freezer bars, handling the increased shipment volumes, and establishing consistent pricing for every lane in the supply chain. C.H. Robinson's dedicated account management team helps Jel Sert solve daily transportation challenges, ensuring proper food safety protocols are followed from pickup to delivery. The collaboration includes evaluating shipments to determine the most cost-effective and timely means of transportation, converting truckload shipments to intermodal during peak seasons, and consolidating LTL into full truckloads during slower months. Dedicated resources at a crossdock consolidation facility further drive efficiencies in Jel Sert’s supply chain.
Operational Impact
Quantitative Benefit
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