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Qlik > Case Studies > Driving action with the right data
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Driving action with the right data

Technology Category
  • Analytics & Modeling - Real Time Analytics
Applicable Industries
  • Retail
Applicable Functions
  • Sales & Marketing
  • Business Operation
Use Cases
  • Predictive Replenishment
  • Demand Planning & Forecasting
Services
  • Data Science Services
The Challenge
Al-Ikhsan Sports, the leading sports retailer in Malaysia, was in need of a robust business intelligence platform to aid in intelligent decision-making and support future growth. With a network of 135 stores across Malaysia and a burgeoning ecommerce platform, the company sought deeper insights into the performance of individual store locations and the best-selling products at each store.
About The Customer
Al-Ikhsan Sports is the number one sports retailer in Malaysia. The company operates 135 stores across the country and also runs an ecommerce platform. As part of its growth strategy, Al-Ikhsan Sports is focused on gaining a deeper understanding of its store performance and product sales. This includes identifying the best-selling products for each store and understanding which store locations are performing best. The company is on a digital transformation journey and is leveraging technology to support intelligent decision-making and future growth.
The Solution
Al-Ikhsan Sports partnered with R-Systems to implement QlikView in 2017 as part of its wider digital transformation journey. The company recently modernized to Qlik Sense. With these solutions, Al-Ikhsan Sports now has clear insights into store performance and product sales. All of its brand review meetings are now based on Qlik Sense data, enabling the team to make instant decisions based on what’s doing well. The company is also looking at growing its online business, with a focus on Qlik’s predictive capabilities.
Operational Impact
  • Al-Ikhsan Sports now has clear insights into store performance and product sales.
  • All of its brand review meetings are now based on Qlik Sense data, enabling the team to make instant decisions based on what’s doing well.
  • The company is also looking at growing its online business, with a focus on Qlik’s predictive capabilities.
Quantitative Benefit
  • Al-Ikhsan has been able to capture more of the market share, with high single digit same store sales growth in its first year of using Qlik Sense.
  • Its store network has expanded by 20%.

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