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Immuta > Case Studies > Driving Freight Transportation into the Future: A Case Study on J.B. Hunt
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Driving Freight Transportation into the Future: A Case Study on J.B. Hunt

Technology Category
  • Functional Applications - Transportation Management Systems (TMS)
  • Platform as a Service (PaaS) - Application Development Platforms
Applicable Industries
  • Buildings
  • Transportation
Applicable Functions
  • Logistics & Transportation
Use Cases
  • Autonomous Transport Systems
  • Transportation Simulation
Services
  • Cloud Planning, Design & Implementation Services
  • Data Science Services
The Challenge
J.B. Hunt, a leading American transportation and logistics company, was facing significant challenges in their quest to become the most efficient freight transportation network in North America. Their primary focus was on connecting carriers with their ideal shipper, considering factors such as price, weight, and location. However, their legacy architecture, lack of AI capabilities, and inability to securely handle big data were causing significant roadblocks. Their data was locked in legacy enterprise data warehouse (EDW) platforms, and their systems struggled to process and store the massive data generated by hundreds of thousands of equipment pieces. They also lacked the necessary levels of data security and the ability to support data streams generated by IoT sensors on their trucks and carriages. The company knew it was time for a change.
About The Customer
J.B. Hunt Transport Services, Inc. is an American transportation and logistics company based in Lowell, Arkansas. Founded over 60 years ago by Johnnie Bryan Hunt and Johnelle Hunt, it has grown to be a Fortune 500 company and one of the largest trucking firms in the U.S. The company's mission is to build North America’s most efficient transportation network, focusing on streamlining freight logistics and providing the best carrier experience possible. They aim to connect carriers with their ideal shipper, taking into consideration details such as price, weight, and location.
The Solution
To modernize their data infrastructure, J.B. Hunt moved to the Databricks Lakehouse Platform, which unified data engineering and data science functions on one open and scalable platform. With Databricks Delta Lake, they were able to put all their data in one place for easy access across the organization and ensure the performance and reliability of streaming data pipelines at any scale. They also integrated Immuta with Databricks to provide cloud data access control, giving them a level of data security that wasn’t possible with their legacy EDW. J.B. Hunt had over 200 users that needed access to sensitive data and required full auditing, anonymization, and time-based access controls. Implementing Immuta on Databricks was straightforward and led to massive cost savings. The solution required flexibility to rapidly create and update data access rules.
Operational Impact
  • With the implementation of Databricks and Immuta, J.B. Hunt now has a single, secure, governed source of truth that delivers operational efficiency. The company has succeeded in bringing the various data teams together to accelerate data science productivity. The HR team can run ML models to predict resourcing for their fleets, and marketing can quickly perform analytics on Marketo data. The number of Immuta users has seen a steady rise due to the platform’s ease of use and ready availability of secure data that was previously out of reach. As a result, J.B. Hunt has experienced significant growth in their business operations, and the demand for securely managing data continues to increase.
Quantitative Benefit
  • Increased permitted use cases for cloud analytics by 100% with Immuta
  • Provided 200+ active users with access to 100+ databases using global PII policies across 250 tables and local PII policies across 50 tables
  • Achieved significant cost savings and productivity gains

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