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Bubble Group > Case Studies > Ecobyte: Building Environmental Habits through a No-Code Platform
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Ecobyte: Building Environmental Habits through a No-Code Platform

Technology Category
  • Platform as a Service (PaaS) - Application Development Platforms
  • Sensors - Environmental Sensors
Applicable Industries
  • Buildings
  • Cement
Applicable Functions
  • Sales & Marketing
Use Cases
  • Indoor Air Quality Monitoring
  • Outdoor Environmental Monitoring
The Challenge
Ecobyte, an environmental app, was founded by Ivan Escobar and Juan Concha with the aim of helping people build and sustain environmental habits through benefits. The founders faced a significant challenge in creating a scalable, high-impact business model and web app. They wanted to build an environmental super app for Latin America, specifically starting in Colombia. However, they lacked the technical skills to create their own products and were unable to find a tech co-founder to help bring their ideas to life. They needed a platform that would allow them to quickly and efficiently create their app, without the need for extensive coding knowledge.
About The Customer
Ecobyte is an environmental app designed to help people build and sustain environmental habits through benefits. The app is targeted at individuals who are interested in leading a more eco-sustainable lifestyle. Through Ecobyte, users can discover environmental actions and sustainable brands to reduce their impact, register their environmental actions to earn points (Ecobytes), and redeem Ecobytes in benefits from allied brands. The platform is currently operating in Colombia and is intended to become a mobile app. Ecobyte is an early-stage startup, with plans to start monetizing through their allied companies and improve their metrics to raise their first funding round.
The Solution
The founders turned to Bubble, a no-code platform, to build their app. Bubble offered all the customization features they needed to quickly create their high-impact business model and web app. They started with a simple MVP on Jotform and Carrd.co, and as they received initial validation, they improved their platform with a Bubble web app. Bubble allowed them to make changes and iterate every week towards a better product-solution fit. It also enabled them to keep their costs very low and access great discounts for students. The platform's point-and-click web editor and cloud hosting platform allowed them to build a fully customizable web application and workflows, ranging from simple prototypes to complex marketplaces and SaaS products.
Operational Impact
  • The use of Bubble's no-code platform has significantly accelerated the development process for Ecobyte. In just three months, they were able to make advancements that would have taken eight months on a traditional app. This rapid development and iteration process has allowed them to quickly validate their idea and improve their product-solution fit. Furthermore, the cost-effectiveness of Bubble has enabled them to keep their costs low, which is crucial for an early-stage startup. The founders have also been able to train themselves to become full-stack entrepreneurs, capable of designing, creating, and directing high-impact business models.
Quantitative Benefit
  • Increased 3x the visitors on their website in 3 months
  • Gained over 180 Newsletter subscriptions
  • Partnered with more than 20 allied sustainable companies located in Colombia

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