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Flock Freight > Case Studies > Fueling Growth with Flock Freight: H2rOse's Success Story
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Fueling Growth with Flock Freight: H2rOse's Success Story

Technology Category
  • Platform as a Service (PaaS) - Connectivity Platforms
Applicable Industries
  • Food & Beverage
Applicable Functions
  • Logistics & Transportation
Use Cases
  • Supply Chain Visibility
Services
  • System Integration
The Challenge
H2rOse, a fast-growing beverage company based in Los Angeles, was facing challenges with their logistics and supply chain management. The company relies on key distributor and retail partners to deliver their products nationwide. One of the main performance metrics that suppliers must adhere to with these channel partners is on-time product delivery to distribution centers. However, with traditional LTL and PTL providers, delivery dates and times have low adherence rates or are simply not provided at the time of scheduling shipments. This situation left H2rOse dealing with a lot of uncertainties and gray areas in their operations where transparency, time specifications, and guarantees for delivery could make or break a relationship with channel partners. Delays or missed shipments would lead to hefty fees that could take weeks to resolve with many hours of manpower tied up in calls and emails working toward a resolution. With so much tied to specified delivery dates and on-time delivery, H2rOse was constantly balancing premium delivery costs with required shipment time frames.
About The Customer
H2rOse is a Los Angeles-based beverage company on a mission to re-energize the world by bringing the ancient benefits of rose water and saffron to the modern day. By making hydration healthier and more interesting in their proprietary formula, H2rOse is delivering the rejuvenating health benefits of this powerful drink daily to consumers nationwide. As a fast-growing brand, H2rOse relies on key distributor and retail partners to deliver products to store shelves around the country, and the company must maintain positive relationships with channel partners for a productive supply chain.
The Solution
When H2rOse began using Flock, they no longer had to worry about weighing these opposing forces. With Flock Flex shipping options, it was easy to balance these factors and meet the needs of both H2rOse and their distributors. Options for two-day and three-day flexibility pricing displayed instantly in the Flock Platform provide seamless transparency during the booking process, which makes for an easier decision-making process. As H2rOse shaped their partnership with Flock Freight the frustration anchored in an opaque shipping industry began to fade away. Between the Flock Platform, hands-on reps, and tracking emails, the dark days were over. With the easy-to-use online platform and customer-focused representatives, H2rOse had unlocked the power of a logistics team without adding overhead to their operation.
Operational Impact
  • Improved transparency in the booking process
  • Easier decision-making process due to instant display of pricing options
  • Reduced frustration due to the elimination of opacity in the shipping industry

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