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How a global sporting goods company manages complex logistics operations from a single interface
Technology Category
- Functional Applications - Inventory Management Systems
- Analytics & Modeling - Predictive Analytics
- Functional Applications - Remote Monitoring & Control Systems
Applicable Industries
- Consumer Goods
- Retail
Applicable Functions
- Logistics & Transportation
- Warehouse & Inventory Management
Use Cases
- Inventory Management
- Supply Chain Visibility
- Fleet Management
Services
- System Integration
- Software Design & Engineering Services
The Challenge
JR286's supply chain spans the globe and often their manufacturing partners directly ship to wholesale clients, brand headquarters, and independent distributors. Managing such a complex web of interlocking partners and shipments became overwhelmingly difficult. In addition, this problem prevented the JR286 sales team from proactively selling before inventory could be logged into a local warehouse. With more than 800 twenty-foot equivalent units expected to ship in 2019, JR286’s top priority was to create greater cross-functional and cross-division visibility into their supply. All these operational challenges were compounded by a reliance on conventional freight forwarders who could not guarantee critical shipping times and the required space. To gain control of its supply chain, JR286 needed a stable shipping contract that ensured guaranteed capacity, accurate visibility into SKU-level data inventory flows, a single platform that unified their global shipping activity, and a global source of real-time data to enable cross-functional collaboration.
About The Customer
JR286 is a premier global sports equipment and accessories company. Specializing in the sporting goods industry since 1989, JR286 is a global leader in the design, development, manufacturing, and distribution of branded and licensed sports equipment and accessories. With global sales of over $1 billion to over 2,500 clients, JR286 operates 65 sales offices, servicing 150 countries around the world. The company is also the proud accessories licensee of brands including Nike, Air Jordan, and others.
The Solution
Shippabo provided JR286 with a robust platform that integrates with their current logistics processes to give them better control over how, when, and where they ship. Centralizing their inventory moves on a SKU-level was game-changing. When JR286 purchased the Dakine brand, they had access to centralized supply information and SKU visibility on the licensed products plus the subsidiary. This allowed their sales team to start selling earlier, reduce their inventory holding by two to four weeks, and gain production completion information from the factory much faster. The fixed-rate contract had two clear benefits for the company right away: it allowed them to better budget the cost of sales and the contract provided rates their subsidiary was not able to access as a standalone organization. Now, JR286 is taking full advantage of Shippabo’s platform with their sales, operations, and logistics teams all accessing the system. Before Shippabo, JR286 had to individually reach out to carriers, sift through key information, and spend excessive time trying to bring their information together. With Shippabo’s solution, JR286 can gain visibility into which shippers are moving inventory SKUs and see data broken down by origin port, delivery port, mode of transportation, cargo ready date, and more. They can instantly access shipment, container, and related information, including carrier, contract type, transit time, and loading port. They can also automate their shipments lifecycle so their factories could book in minutes directly from Shippabo’s platform—thanks to pre-populated contract information and an easy-to-follow action item list.
Operational Impact
Quantitative Benefit
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