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Sift > Case Studies > How Cozy creates a safe platform for renters and landlords
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How Cozy creates a safe platform for renters and landlords

Technology Category
  • Platform as a Service (PaaS) - Connectivity Platforms
Applicable Functions
  • Business Operation
Use Cases
  • Fraud Detection
Services
  • System Integration
The Challenge
Cozy, a startup that offers a platform to streamline interactions between property managers and renters, was facing a significant challenge with fraud. With listings and renters in 13,000 cities nationwide, the company was experiencing both payment fraud and content abuse in the form of fake rental listings. Fraudsters were using fake rentals to ask for wire deposits from unsuspecting renters. As the company expanded its payment options beyond ACH to credit card, the problem only grew. Cozy needed a solution that could keep up with their wide user base and prevent fraud before it resulted in losses.
About The Customer
Cozy is a Portland, Oregon-based startup that offers a platform to streamline interactions between property managers and renters. Using this consolidated system, renters can connect with landlords, apply for properties, and pay their rents through the simple web interface, accessible on desktop or mobile. On the landlord side, Cozy makes recurring payments and property management simple and automatic. Additionally, the platform allows property managers to market their rentals and screen their prospective tenants online. With a commitment of making renting easy for everyone involved, Cozy processes close to $1 billion in rental payments every year. The company boasts 350,000+ property managers, landlords, and tenants in cities throughout the United States.
The Solution
Cozy brought on Kevin Collins and leveraged his experience in tracking fraud with online communities. Kevin pushed for a machine learning solution that could scale with the business and be predictive in its modeling. After trying a few different solutions that didn’t work for Cozy, Kevin found Sift. He was able to demonstrate Sift’s immediate value to the company, and a quick integration followed. Now, although business has grown, fraud rates have remained low. Kevin is efficient in his fraud management, automating based on Sift Score. When further investigation is required, he can do so effortlessly with the Sift Console, where he explores connected accounts and account activity.
Operational Impact
  • Cozy's fraud rate is continually decreasing.
  • The Sift platform has accurately identified over $1 million in fraudulent payments, allowing Kevin to stop these attempts before they could result in costly chargebacks.
  • Kevin is efficient in his fraud management, automating based on Sift Score.
Quantitative Benefit
  • $1M+ In fraud prevented
  • Constantly falling fraud rate

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