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Tableau > Case Studies > Irish Life: Using Tableau to Navigate Economic Storms
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Irish Life: Using Tableau to Navigate Economic Storms

Technology Category
  • Analytics & Modeling - Real Time Analytics
  • Application Infrastructure & Middleware - Data Visualization
Applicable Industries
  • Finance & Insurance
Applicable Functions
  • Sales & Marketing
Use Cases
  • Real-Time Location System (RTLS)
Services
  • Data Science Services
The Challenge
Irish Life, a market leader in Ireland for life, pension, and investment plans, was facing the challenge of managing its business amidst a worldwide economic recession. The company needed a way to gain fast insight into the business to help business owners understand patterns and trends. They needed a solution that could provide visualizations and trend lines across finance, HR, sales, and customer service. The company was also looking for a way to distribute information to regional sales managers and across the company.
About The Customer
Irish Life is the market leader in Ireland for life, pension, and investment plans. The company helps customers plan for their future with financial plans available through a 200-strong direct sales force, independent IBA & PIBA brokers, at a number of bank branches, and 175 franchises. The company is committed to using technology to manage its business, especially in the midst of a worldwide economic recession. Irish Life values information as the core driver for measuring and improving business performance.
The Solution
Irish Life implemented Tableau Server and Tableau Desktop to manage its business intelligence needs. The implementation was live in less than two months, and the CEO had his new production-strength dashboards in Tableau in less than two months of the server being deployed. The company uses Tableau to show visualizations and trend lines so people can see and understand patterns in the business. The company also uses Tableau Server to share data country-wide. The company has 35 business power users partnering with five IT people to build dashboards and BI solutions.
Operational Impact
  • The implementation of Tableau has been a tremendous success at Irish Life, with the system going live in less than two months.
  • The company has seen a seismic shift in appreciating the importance of a good foundation and the value of having better information flowing more freely across the business.
  • More and more people are seeking information and want to use Tableau to create that information.
Quantitative Benefit
  • The company has 35 business power users partnering with five IT people, increasing the scale of the BI team.
  • The CEO had his new production-strength dashboards in Tableau in less than two months of the server being deployed.

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