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Joe Myers Toyota Case Study
Technology Category
- Application Infrastructure & Middleware - API Integration & Management
Applicable Industries
- Automotive
Applicable Functions
- Sales & Marketing
Use Cases
- Inventory Management
- Vehicle Telematics
The Challenge
Joe Myers Toyota, a dealership in Houston, Texas, was facing a significant challenge in managing and locating its inventory. The dealership prides itself on putting the customer first, ensuring a positive experience from the showroom floor to the service drive and parts counter. However, the difficulty in managing and locating inventory was hindering the dealership's ability to provide the level of service it aimed for. The challenge was not only affecting the dealership's operations but also its reputation for outstanding service, recognized by several awards including the Toyota Presidents Award and Board of Governors Award.
About The Customer
Joe Myers Toyota is a dealership based in Houston, Texas, that has been serving its community for over 30 years. The dealership prides itself on its 'customer first' ideology, ensuring that the needs of the customer are always prioritized to provide a positive experience. This commitment to exceptional customer service extends beyond the showroom floor to a premier service drive and parts counter. Over the years, Joe Myers Toyota has earned several awards reflecting its values, including the Toyota Presidents Award and Board of Governors Award for outstanding service. The dealership is committed to maintaining its reputation for exceptional service and is always looking for ways to improve its operations and customer experience.
The Solution
To address the challenge of managing and locating inventory, Joe Myers Toyota invested in Kahu, a technology solution designed to improve operational efficiencies. Kahu's features allowed the dealership to increase its F&I profit, find test drive vehicles quickly, and improve operational efficiencies. The solution provided instant vehicle locations, which helped sales come together more quickly, positively impacting per copy, CSI scores, lease retentions, and trade-ups. Kahu's battery management feature dramatically increased staff productivity. The solution also provided accurate mileage tracking, which allowed the dealership to send more timely and effective marketing promotions, leading to increased ROs and improved customer relations. Additionally, Kahu's stolen vehicle recovery features provided greater peace of mind for both the dealer and the consumer.
Operational Impact
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