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Leading Biotechnology firm empowers strategic, analytical and operational personas with a single, consolidated Qlik Sense® app.
Technology Category
- Application Infrastructure & Middleware - Data Visualization
Applicable Industries
- Life Sciences
Applicable Functions
- Business Operation
The Challenge
The biotechnology firm was facing challenges with data consolidation from disparate sources. They were relying on manual Excel-based processes which were inefficient and time-consuming. The firm needed a solution that could handle franchise performance, product launch, market share, patient evolution, competitive and financial data. They were also looking for a solution that could empower end users and provide education.
About The Customer
The customer is a leading biotechnology firm. The firm operates in 21 countries and has hundreds of users. They deal with a variety of data including franchise performance, product launch, market share, patient evolution, competitive and financial data. The firm was previously using manual Excel-based processes for data consolidation.
The Solution
The firm implemented Qlik Sense, a data visualization and business intelligence tool. This tool allowed the firm to consolidate data from disparate sources, replacing their manual Excel-based processes. The tool also provided guided self-service with a focus on end user empowerment and education. The storytelling features of Qlik Sense were used to address questions in commercial meetings.
Operational Impact
Quantitative Benefit
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