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Locatify > Case Studies > Lucky Clover App: Enhancing Engagement at West Virginia University
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Lucky Clover App: Enhancing Engagement at West Virginia University

Technology Category
  • Analytics & Modeling - Computer Vision Software
  • Sensors - GPS
Applicable Industries
  • Education
Use Cases
  • Smart Campus
  • Time Sensitive Networking
The Challenge
West Virginia University (WVU) Extension Service was seeking a way to enhance engagement and foster passion among its community. The university wanted to connect people, places, and educational programs in a way that would empower future leaders and improve local communities. The challenge was to find a solution that would facilitate the goals and events of the WVU Extension Service in an interactive and engaging manner. The solution needed to be versatile enough to be used in various events, including the National Extension Technology Conference #NETC2019, which hosts over 100 higher education Extension technology thought leaders and decision makers from American land grant universities.
About The Customer
The customer in this case is West Virginia University (WVU) Extension Service, an institution that connects people, places, and educational programs to foster passion and empower leaders for the future. The WVU Extension Service brings people information and knowledge locally that enables them to change lives and improve their communities. They host various events and programs, including the National Extension Technology Conference #NETC2019, which brings together higher education Extension technology thought leaders and decision makers from American land grant universities across the United States.
The Solution
The solution came in the form of a partnership with Locatify, a company specializing in location-based services. Together, they developed the Lucky Clover app, a branded application that features multiple tour guides and treasure hunt games. The app was designed to engage students and people with the WVU Extension Service and 4H program. It features dozens of games and guides that use GPS outdoors and BLE beacons indoors for triggering location-based information and enabling the treasure hunt games. The app was used to host a treasure hunt at the NETC 2019 conference, with materials within the conference packet and items in the venue space serving as clues. Physical icons, in the form of chalked 'beacons', directed players along the way.
Operational Impact
  • The implementation of the Lucky Clover app has significantly enhanced the engagement and interaction at the WVU Extension Service events. The app's treasure hunt games and tour guides have provided a fun and interactive way for participants to engage with the events and the WVU Extension Service. The use of location-based information has added an extra layer of interactivity, making the events more immersive and engaging. The success of the app at the NETC 2019 conference demonstrates its potential for future events and programs, and its ability to foster passion and empower future leaders.
Quantitative Benefit
  • The app was used in the NETC 2019 conference, which hosts over 100 higher education Extension technology thought leaders and decision makers.
  • The app features dozens of games and guides, providing a wide range of engagement opportunities.
  • The app uses GPS outdoors and BLE beacons indoors, demonstrating its versatility in different environments.

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