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Management accounting made easy and accessible

Technology Category
  • Platform as a Service (PaaS) - Data Management Platforms
Applicable Industries
  • Agriculture
Applicable Functions
  • Discrete Manufacturing
  • Quality Assurance
Use Cases
  • Farm Monitoring & Precision Farming
  • Inventory Management
Services
  • Cloud Planning, Design & Implementation Services
The Challenge
Wairakaia Partnership, a mixed farming operation in New Zealand, was struggling with data management. The company was using spreadsheets to track their operations, but this method was time-consuming and inefficient. The cropping manager and co-owner, Bruce Graham, was frustrated with having to enter all his data back in the office at night, instead of being able to do so in the field. Additionally, he was unable to access his farm data when he needed it most: in the field. The company needed a solution that would allow them to create and access records wherever they were, and provide detailed historical data to inform their decision-making process.
About The Customer
Wairakaia Partnership is a mixed farming operation located just south of Poverty Bay in the Gisborne area of New Zealand. The company is co-owned by Bruce Graham, his wife, brother-in-law, and sister-in-law. They farm on 600 hectares of land, with 100 hectares used for cropping in an average year. The main crops grown are maize, seed maize, seed sweet corn, and squash. The family also has a 10-hectare orchard with mandarins and oranges. The whole farming operation is dry land except for the orchard, which can be irrigated, but only in exceptionally dry circumstances. Bruce also does a bit of contracting work on the side, mainly planting maize or seed corn, for neighbours in the area.
The Solution
In 2014, Bruce decided to implement Agworld, a cloud-based farm management software, in his farming operation. He and his full-time worker now use Agworld on a daily basis. The platform allows them to create records wherever they are and access historical data at the same time. Agworld also provides detailed reporting options, making it easy for Bruce to submit spray diaries for crops that are sold for human consumption. The software also provides a snapshot of the operation's financial performance, allowing Bruce to make informed decisions about which crops to continue to grow and which ones to discontinue.
Operational Impact
  • Agworld has made it easy for Wairakaia Partnership to keep track of their operations and make informed decisions. The platform allows them to create records in the field, reducing the time spent on data entry in the office.
  • The detailed historical data provided by Agworld has enabled the company to make informed decisions about which crops to continue to grow and which ones to discontinue.
  • Agworld's reporting options have made it easy for Bruce to submit spray diaries for crops that are sold for human consumption.

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