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Case Studies > Microsoft Uses Redis Enterprise to Handle Traffic Spikes

Microsoft Uses Redis Enterprise to Handle Traffic Spikes

Technology Category
  • Analytics & Modeling - Real Time Analytics
  • Platform as a Service (PaaS) - Data Management Platforms
Applicable Industries
  • E-Commerce
  • Software
Applicable Functions
  • Business Operation
Services
  • Cloud Planning, Design & Implementation Services
  • System Integration
The Challenge
Microsoft Network Services (MSN) faced significant challenges in managing high traffic volumes, especially during peak times when traffic could reach up to 2 billion. The primary issues included high latency and slow response times from other databases, which were unable to handle the required volume and throughput of data. These performance bottlenecks necessitated a robust solution to ensure smooth and efficient operation of their applications, particularly during traffic spikes.
About The Customer
Microsoft Network Services (MSN) is a comprehensive web portal by Microsoft, offering a variety of Internet services and applications for both Windows and mobile devices. Serving billions of clients globally, MSN requires its applications to operate seamlessly and efficiently, even during periods of high traffic. The need for stable and scalable performance is critical to maintaining user satisfaction and operational efficiency. To address these needs, MSN leverages Redis Enterprise, a high-performance in-memory database platform provided by Redis Labs, known for its stability, high availability, and seamless scalability.
The Solution
To address the challenges of high latency and limited data throughput, Microsoft Network Services (MSN) implemented Redis Enterprise. This solution was chosen for its ability to handle large datasets, ranging from 10 to 100 GB, and its robust scalability features. Redis Enterprise is utilized for content caching and scalability tiers, ensuring that applications can manage increased usage and user counts effectively. Additionally, Redis Enterprise supports targeting and personalization, as well as social channels and customer engagement, enhancing the overall user experience. The decision to increase the usage of Redis Enterprise was driven by the need to scale operations across multiple locations and sites, ensuring consistent performance and reliability.
Operational Impact
  • Redis Enterprise provided stability and high performance, crucial for managing MSN's high traffic volumes.
  • The solution reduced downtime significantly, ensuring continuous availability of services.
  • Redis Enterprise allowed Microsoft to operate with fewer specialized personnel, optimizing resource allocation.
Quantitative Benefit
  • Handled traffic spikes up to 2 billion users.
  • Managed a dataset size of 10 – 100 GB.

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