Redis Enterprise’s Ease-of-Use Frees Swello to Focus on its Product Instead of Infrastructure

• Application Infrastructure & Middleware - Data Exchange & Integration
• Platform as a Service (PaaS) - Data Management Platforms

• Business Operation

• Cloud Planning, Design & Implementation Services
• System Integration

The business challenges that led the profiled company to evaluate and ultimately select Redis Enterprise included difficulty operating, scaling, and administering other databases. Swello, a small French marketing platform, faced significant hurdles in managing their existing database infrastructure. The complexity and inefficiency of their previous database solutions hindered their ability to scale and maintain high performance, which was crucial for their social media engagement services. As their application usage and user count grew, these challenges became more pronounced, necessitating a more robust and scalable solution.

Swello is a French marketing platform designed to help users publish content tailored to their audience and boost engagement on social networks such as Facebook, Twitter, and LinkedIn. Despite being a small company with only 4-6 employees, Swello leverages Redis Enterprise to operate efficiently with fewer personnel. The platform aims to save its customers time and simplify the development of their social media strategies. By relying on Redis Enterprise's high and stable performance, Swello enhances customer engagement and delivers a seamless user experience.

Swello adopted Redis Enterprise to address their database management challenges. Redis Enterprise offers high availability, stability, and performance, which are critical for Swello's operations. The platform's capabilities include persistence, auto-failover, cross-zone/multiregion/multi-datacenter in-memory replication, seamless scaling, clustering, and auto-sharding. These features enable Swello to manage their messaging, job, and queue management needs effectively. Additionally, Redis Enterprise provides monitoring, automation, alerting, and dashboards, which help Swello maintain optimal performance and quickly address any issues. The decision to use Redis Enterprise was driven by the growing application usage and user count, as well as the need for additional data models and use cases. Swello also plans to move more data from other databases, such as MongoDB, into Redis Enterprise to further streamline their operations.

• Swello values Redis Enterprise's high availability, which includes persistence, auto-failover, and cross-zone/multiregion/multi-datacenter in-memory replication.
• The platform's stability and high performance have been crucial for maintaining seamless operations and enhancing customer engagement.
• Redis Enterprise's ability to scale, cluster, and auto-shard has allowed Swello to manage their growing application usage and user count effectively.

• Tremendous cost savings achieved by using Redis Enterprise.
• Faster time to market due to the platform's capabilities.
• Reduced downtime, enhancing overall operational efficiency.