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Scaling Property Management Business with Guesty: A Case Study

Technology Category
  • Application Infrastructure & Middleware - Data Exchange & Integration
  • Platform as a Service (PaaS) - Application Development Platforms
Applicable Industries
  • Buildings
  • Cement
Applicable Functions
  • Facility Management
Use Cases
  • Inventory Management
  • Time Sensitive Networking
Services
  • System Integration
  • Training
The Challenge
Ryan Scott, a frequent traveler, ventured into the short-term rental market in San Diego, leveraging Airbnb for property management. He initially managed his Airbnb profile and bookings while his neighbor handled guest check-ins. As his rental success grew, he took over the entire property's online management, eventually leading to the birth of his own short-term rental company, Surfcomber Rentals. However, as the business expanded, managing each additional unit became increasingly challenging due to the exponential growth in management requirements. Balancing a full-time job and the growing demands of his rental business, Ryan needed a solution that could adapt to his business style and personality, provide quality management control, and a system that could learn and improve over time.
About The Customer
Ryan Scott is a frequent traveler who ventured into the short-term rental market in San Diego. He initially managed his Airbnb profile and bookings while his neighbor handled guest check-ins. As his rental success grew, he took over the entire property's online management, eventually leading to the birth of his own short-term rental company, Surfcomber Rentals. However, as the business expanded, managing each additional unit became increasingly challenging due to the exponential growth in management requirements. Balancing a full-time job and the growing demands of his rental business, Ryan needed a solution that could adapt to his business style and personality, provide quality management control, and a system that could learn and improve over time.
The Solution
Ryan found his solution in Guesty, a guest management system that offered 24-hour availability, delivered appropriate guest responses, and maintained friendliness. Guesty provided the much-needed efficiency and flexibility, allowing Ryan to create his own templates for guest communication and send lock codes at the right time. The system's full integration with the Airbnb platform set it apart from other solutions. It enabled hosts to accomplish more in their short-term rental businesses without the need for external integration software or casual engagement with Airbnb. Guesty's unique specialty to manage within Airbnb allowed Ryan to bring new properties online at a lower cost. The system also helped him deal with bad reviews effectively, providing recommendations based on successful strategies elsewhere. Importantly, Guesty's payment model was transaction-based, meaning hosts only paid for the service when they received payment for a booking.
Operational Impact
  • Guesty's solution provided Ryan with the flexibility and efficiency needed to manage his growing short-term rental business. It allowed him to create his own templates for guest communication and send lock codes at the right time. The system's full integration with the Airbnb platform enabled him to accomplish more in his short-term rental businesses without the need for external integration software or casual engagement with Airbnb. Guesty's unique specialty to manage within Airbnb allowed Ryan to bring new properties online at a lower cost. The system also helped him deal with bad reviews effectively, providing recommendations based on successful strategies elsewhere. Importantly, Guesty's payment model was transaction-based, meaning hosts only paid for the service when they received payment for a booking. This resulted in a significant improvement in his business operations and customer satisfaction.
Quantitative Benefit
  • Lowered the cost of bringing a new property online.
  • Increased business growth from 3 units in 2012 to 15 units in 2015.
  • Generated revenues of over half a million dollars in 2014.

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