Wyld's Journey to Climate Neutrality with Ecometrica

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Wyld, a leading cannabis edibles brand, was committed to taking responsibility for its business-related impacts on climate change. As part of their sustainability journey, they aimed to become a Climate Neutral Certified brand. In 2021, Wyld began the process of developing its base year greenhouse gas assessment. Calculating Scope 1 and 2 emissions, which are direct emissions from owned or controlled sources and indirect emissions from the generation of purchased energy respectively, were straightforward for a company of its size. However, when it came to calculating Scope 3 emissions, which are all other indirect emissions that occur in a company's value chain, they realized that it was going to be a much more time and resource-intensive process. Wyld was committed to approaching its carbon accounting based on the Greenhouse Gas Protocol’s standards and knew that it would need assistance with calculating all relevant Scope 3 categories.

Wyld is a leading cannabis edibles brand founded in 2016. The company was started by three college friends over a two-burner stove in a tiny farm building in Central Oregon and has since grown to become America’s best-selling cannabis edibles brand. Wyld employs over 800 people and operates across North America. In 2021, Wyld’s revenue was USD 106M. The company is committed to sustainability and taking responsibility for its business-related impacts on climate change. A significant milestone in their sustainability journey was becoming a Climate Neutral Certified brand through climateneutral.org in 2022.

To address this challenge, Wyld partnered with Ecometrica, a company specializing in sustainability reporting software. Ecometrica worked with Wyld to quantify its Scope 3 indirect emissions such as those associated with purchased goods, business travel, distribution, waste generated in operations, employee commuting, and more. The main advantages of using Ecometrica’s software were time-saving from using the efficient bulk data upload option, automatically calculating the percentage of data uncertainty which added transparency to the calculations, quick turnaround on support requests from a team of subject matter experts, the ability to apply both weight-based and spend-based emission factors from Ecometrica’s extensive database, and being able to output their final report in an audit-ready format for third-party review. This solution allowed Wyld to accurately calculate and report their Scope 3 emissions, a crucial step in their journey towards climate neutrality.

• By partnering with Ecometrica, Wyld was able to accurately calculate and report their Scope 3 emissions, a crucial step in their journey towards climate neutrality. The use of Ecometrica’s software provided several operational benefits. It saved time through the efficient bulk data upload option, added transparency to the calculations by automatically calculating the percentage of data uncertainty, provided quick turnaround on support requests from a team of subject matter experts, and allowed Wyld to apply both weight-based and spend-based emission factors from Ecometrica’s extensive database. Furthermore, the software enabled Wyld to output their final report in an audit-ready format for third-party review, ensuring the credibility and accuracy of their emissions reporting.