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Yeti Cycles Rides Growth and Profitability with SYSPRO ERP
Technology Category
- Functional Applications - Enterprise Resource Planning Systems (ERP)
Applicable Industries
- Consumer Goods
Applicable Functions
- Business Operation
- Sales & Marketing
Use Cases
- Inventory Management
Services
- System Integration
- Software Design & Engineering Services
The Challenge
Yeti Cycles experienced extremely rapid growth that could not be supported by its prior technology solutions, including QuickBooks, in-house, and other third-party systems. The previous solution lacked the scalability required for such rapid growth, leading to inefficiencies and limitations in handling the increasing volume of operations and data. The company needed a more robust and scalable ERP solution to manage its expanding business operations effectively.
About The Customer
Yeti Cycles, a high-end mountain bike manufacturer, was founded in 1985. In 2001, two Yeti employees bought the company and have since patented several leading-edge technologies, including a suspension design called Switch Infinity. The quality of Yeti’s designs is a direct reflection of their commitment to racing. The company is known for its innovative and high-quality mountain bikes, catering to both competitive and leisure-time bike riders. Yeti Cycles is based in Golden, Colorado, and has a diverse workforce passionate about biking and innovation. The company has grown significantly over the years, expanding its market reach internationally.
The Solution
In 2004, Yeti Cycles implemented a SYSPRO ERP solution to address its need for a scalable and flexible technology platform. The SYSPRO ERP system includes a broad suite of modules covering front-end sales orders, back-office accounting, requirements planning, and more. This comprehensive solution aligns with Yeti's cultural values of speed, efficiency, and simplicity. The ERP system's scalability allows Yeti to manage its rapid growth without adding additional IT staff. SYSPRO's integration capabilities enable seamless operations across various functions, including CRM and web platforms, supporting Yeti's international expansion and diverse order management needs.
Operational Impact
Quantitative Benefit
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