BaubleBar's Efficient Talent Acquisition with Entelo

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• Procurement

BaubleBar, an online retailer, was in a period of rapid growth and urgently needed to hire high-caliber talent to meet its business objectives. The company was relying on a manual and time-consuming method of gathering candidate information, which was proving to be inefficient. The need for a comprehensive sourcing platform with proven ROI was evident. The company was particularly focused on hiring for roles in engineering, product, UX/UI, and digital marketing – positions that are hard to fill and whose ranks are generally already employed. The challenge was to find a solution that could streamline the recruitment process, save time, and reduce costs.

BaubleBar is an online retailer founded in 2011 by Amy Jain and Daniella Yacobovsky. The company was conceived while the founders were at Harvard Business School and has since established itself as a significant player in the fashion jewelry industry. BaubleBar has formed partnerships with traditional brick-and-mortar players like Bloomingdale's, Anthropologie, and Nordstrom. Despite its success in the fashion industry, BaubleBar is fundamentally a technology-driven firm. The company recognized the need to bring in more technical and product talent to support its growth.

BaubleBar turned to Entelo, a recruitment platform, to source high-quality talent while decreasing costs. Entelo provided BaubleBar with the ability to email candidates directly, eliminating the need to search across multiple social media sites for contact information. The platform also enabled BaubleBar to target candidates most likely to be open to new opportunities using Entelo’s More Likely to MoveTM algorithm. Additionally, Entelo's email tools allowed BaubleBar to track responses and engagement, leading to the cancellation of their Sidekick by HubSpot subscription. Furthermore, Entelo's Sonar tool provided curated candidates, saving the company additional time in sourcing potential hires. The company also benefited from the dedicated customer success managers provided by Entelo, who assisted with all aspects of recruiting.

• The implementation of Entelo significantly streamlined BaubleBar's recruitment process. The platform's ability to directly email candidates and target those most likely to move, coupled with its email tracking tools, made the sourcing process more efficient. The Sonar tool's daily curated candidate suggestions further reduced the time spent on sourcing. The dedicated customer success managers provided by Entelo also played a crucial role in enhancing the recruitment process, assisting with building effective searches, employer branding, and effective outreach. The overall result was a more efficient, cost-effective recruitment process that supported BaubleBar's rapid growth.

• Key hires made including VP of Product, Senior Software Engineer, and Product Manager
• Significant time savings achieved by using Entelo’s one-stop, data-rich candidate profiles
• Tangible cost savings realized by reducing budget spent on ineffective tools