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Bluebell's Innovative IoT Baby Monitor: A Case Study
Technology Category
- Platform as a Service (PaaS) - Device Management Platforms
- Sensors - Temperature Sensors
Applicable Industries
- Electronics
- Equipment & Machinery
Applicable Functions
- Product Research & Development
Use Cases
- Inventory Management
The Challenge
Bluebell, a company founded by three fathers with healthcare backgrounds, aimed to simplify parenting by creating an innovative baby monitor. The team wanted to capture more data from a variety of sensors across interconnected devices, while also incorporating creative tracking and control features. The goal was to reduce the stress of parenting and improve the well-being of babies. However, they faced the challenge of developing an application from scratch that could capture all this data, enable controls and alerts, and provide data-driven guidance to foster a better connection between parent and child. The team was aware that developing such an application would be time-consuming and costly.
About The Customer
Bluebell is a company founded by three fathers with backgrounds in healthcare. Their mission is to make parenting simpler by leveraging technology. They aimed to reduce the stress of parenting and improve the well-being of babies by capturing more data from a variety of sensors across interconnected devices. They also wanted to add creative tracking and control features to their product. The team at Bluebell is innovative and forward-thinking, always looking for ways to use technology to improve the lives of parents and their children.
The Solution
Bluebell leveraged their prior experience with PubNub, a real-time data streaming network, to develop a system that combined new technology to monitor everything from temperature to sleep positions. The solution included a Parent wristband that provides monitoring and alerts, and also functions as a fitness tracker. The Smart hub added a temperature sensor, speaker, and a nightlight, all controlled by a Mobile app. The combination of sensors and devices could have overwhelmed developers, but PubNub allowed for easy data management, a faster development time, and the scalability necessary for success. PubNub's ease of use, scalability, and reliability were key factors in Bluebell's decision to use it for their innovative baby monitor.
Operational Impact
Quantitative Benefit
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