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Dragotec Simplifies Parts Lookup for Dealers
Technology Category
- Platform as a Service (PaaS) - Data Management Platforms
Applicable Industries
- Agriculture
Applicable Functions
- Business Operation
- Sales & Marketing
Use Cases
- Inventory Management
Services
- Cloud Planning, Design & Implementation Services
The Challenge
Dragotec’s equipment is known for its durability, a necessity in agricultural working environments. However, the harsh conditions sometimes experienced during crop harvesting can lead to equipment damage. When this happens, dealers and equipment owners need product documentation that easily distinguishes what part requires repair or replacement. The challenge was ensuring that the manuals accurately depict the equipment parts. The printed books provided with their corn head attachments did not drill down into every part of the attachment, making illustrations with part numbers and specifications difficult to create and maintain. The outdated parts books were hard to read, making it difficult to provide sales and service support to dealers. The features they sought out in a solution were ease of use, improved publishing processes, improved publishing release timeframe, easy adoption rate with network, and enhanced dealer experience.
About The Customer
Dragotec USA, based in Iowa, is the exclusive North American distributor of Olimac Products. Olimac is a family-owned, global manufacturer headquartered in Margarita, Italy, dedicated to creating the highest-quality, best-performing corn heads in the industry. Dragotec USA is known for their corn head and yield-loss prevention expertise. Their products, including the Drago GT and Drago II corn heads, help manage stalk variability and minimize yield loss at harvest. The equipment has a reputation for durability, a necessity in agricultural working environments.
The Solution
Dragotec transitioned from print PDFs to an online catalog, which allowed them to cater to a much larger audience. The shift was monumental to Dragotec’s dealer network growth strategy. Dragotec’s parts catalog portal was rolled out to its dealer network after 30 days of publishing and testing. This empowered Dragotec’s network of 58 dealers with the ability to look up and order parts with several clicks of a button. Now dealers have a convenient option to buy OEM parts rather than seeking out other sources. Additionally, dealers can access order tracking, which has reduced support time and customer equipment downtime. The time required to update manuals has drastically reduced thanks to Documoto’s relational database and authoring suite.
Operational Impact
Quantitative Benefit
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