Driving Growth in E-Commerce with Comprehensive Data Analytics Solution

• Analytics & Modeling - Big Data Analytics
• Analytics & Modeling - Data-as-a-Service

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Germany-based company, cleverbridge, provides comprehensive e-commerce and subscription management solutions for monetizing digital goods, online services, and SaaS across various industries. The company was faced with the challenge of providing one of their largest customers with more precise and visually informative data analytics reports. As an all-in-one e-commerce provider, cleverbridge is continuously looking for solutions to meet every customer need. Therefore, to satisfy the request of their largest customer, cleverbridge began improving the analytics solution and looked for assistance from a tech partner with the right expertise. The main task was to enhance the tool that provides reports on client’s subscription (i.e., revenue, number of new customers) and complement it with more visually informative data.

cleverbridge is a Germany-based company that provides full-fledged e-commerce and subscription management solutions for monetizing digital goods, online services, and SaaS across various industries. The company offers a cloud-based e-commerce platform that simplifies recurring billing, optimizes customer experience, and offers comprehensive global compliance and payment capabilities. As an all-in-one e-commerce provider, cleverbridge is continuously looking for solutions to meet every customer need. They were in need of a more precise and visually informative data analytics report for one of their largest customers.

N-iX, a tech partner, started by conducting a thorough Discovery Phase to design an effective data strategy. They formed a team that migrated the client’s data and developed a modern data platform to build the data reporting solution. The team designed a data strategy with a clear implementation plan of the reporting solution that uses Power BI. This was achieved by performing an extensive Discovery Phase, during which the team interviewed the client’s stakeholders and examined existing processes. The team used AWS DMS to retrieve data from the client’s on-premise Oracle database in near-real-time mode. This allowed the experts to receive CDC data (Change Data Capture) as soon as possible and build upstream tables based on all occurred changes. They also used the already implemented Dynamics 365 as the second source of data, which is retrieved with the help of the Dynamics 365 REST API.

• The comprehensive data analytics solution developed by N-iX helped cleverbridge match the need of one of their largest customers and expand their services by making the solution a part of their product offering. This not only increased their value proposition with a universal reporting solution and helped them attract more customers, but also boosted information security by establishing effective data governance of the developed data platform. Furthermore, it enhanced business decision-making capabilities by allowing the solution to be used internally to gain insights about client performance.