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Datacor > Case Studies > eChempax Keeps Fitz Chem on the Road to Success
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eChempax Keeps Fitz Chem on the Road to Success

Technology Category
  • Application Infrastructure & Middleware - API Integration & Management
Applicable Industries
  • Chemicals
Applicable Functions
  • Sales & Marketing
  • Business Operation
Use Cases
  • Supply Chain Visibility
  • Predictive Replenishment
Services
  • System Integration
The Challenge
Fitz Chem Corporation was facing several challenges in their operations. The company was struggling with improving communication throughout the business, especially between their ERP and CRM systems. This lack of effective communication was leading to redundancies in work processes, which was inefficient and time-consuming. Additionally, the company was finding it difficult to effectively cultivate and manage their customer data. This was hindering their decision-making process and overall business efficiency.
About The Customer
Fitz Chem Corporation is a customer-centered specialty chemicals distributor based in Itasca, IL. The company has five locations and has been serving the Central United States since 1985. Fitz Chem caters to a variety of industries including adhesives, construction, graphic arts, home and personal care, institutional and industrial cleaning, paints and coatings, plastics, and rubber. The company is recognized for its superior customer service and has a team with the knowledge and technical experience to help solve the toughest formulation challenges.
The Solution
To address these challenges, Fitz Chem Corporation implemented eChempax and Chempax VB solutions. These solutions helped to improve communication throughout the business, particularly between the ERP and CRM systems. This eliminated redundancies in work processes and improved the cultivation of customer data. The solutions provided a 360-degree view of important business information, which created clarity in the decision-making process. Additionally, having a single database to reference information and notes saved a significant amount of time, effort, and money. The solutions also streamlined communication and collaboration between teams, resulting in greater employee productivity and effectiveness.
Operational Impact
  • Increased sales efficiency
  • Created clarity in decision-making process by providing a 360-degree view of important business information
  • Saved significant amount of time, effort, and money having a single database to reference information and notes

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