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Introhive Gets New Hires Up and Running Faster, Boosts Productivity with Mindtickle
Technology Category
- Analytics & Modeling - Machine Learning
- Platform as a Service (PaaS) - Connectivity Platforms
Applicable Industries
- Software
Applicable Functions
- Human Resources
- Sales & Marketing
Use Cases
- Predictive Maintenance
Services
- System Integration
- Training
The Challenge
Introhive, the world’s fastest growing AI-powered sales and relationship intelligence platform, faced several challenges due to the COVID-19 pandemic. Despite these challenges, the company maintained its growth pattern. However, it had to scale quickly and streamline its onboarding process without an enablement platform in place. The time-to-first-sale for new hires and overall sales cycles were running longer than expected. Content, including learning paths, was housed in disparate systems and was difficult for sales reps to find and access. These challenges exposed the need for comprehensive enablement to help Introhive engage with and develop their team at scale, while ensuring their success.
About The Customer
Introhive is a company based in Fredericton, New Brunswick, Canada. Founded in 2011, the company has grown to over 200 employees. Introhive operates in the CRM/ERM industry and is known as the world’s fastest growing AI-powered sales and relationship intelligence platform. The company provides solutions for collecting and cleansing data to drive revenue generating insights. It partners with industry-leading brands to grow their revenue, relationships, and retention. Despite the challenges brought on by the COVID-19 pandemic, Introhive has maintained its tremendous growth pattern.
The Solution
Introhive implemented the Mindtickle Sales Readiness platform, a comprehensive enablement suite that helps the company engage and develop its teams. This platform ensures that reps are prepared to perform their best and win more business. Onboarding is efficient and effective so new reps can ramp up and meet sales targets quickly. Users are trained in a streamlined, outcome-focused way using gamification, role plays, and microlearning. Their success is measured, analyzed, and reported so managers can identify gaps in learning and adjust their coaching to individuals accordingly. The platform also provides Introhive reps with the opportunity to practice what they’ve learned. Reps can record themselves presenting a demo and compare the result against a rubric. They also have access to discovery question documents through Mindtickle, which helps reps hone in on the right messaging and questions to ask prospects so they properly communicate Introhive’s value.
Operational Impact
Quantitative Benefit
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