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Avid Technology > Case Studies > Paul & Ede Bell Crowder: Leveraging Media Composer for Effective Video Editing
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Paul & Ede Bell Crowder: Leveraging Media Composer for Effective Video Editing

Technology Category
  • Sensors - Acoustic Sensors
  • Sensors - Camera / Video Systems
Applicable Industries
  • Education
  • Equipment & Machinery
Use Cases
  • Time Sensitive Networking
Services
  • Training
The Challenge
The case study revolves around the challenge faced by video editors at every stage of their careers. They require video editing tools that not only give them a competitive edge but also offer the features to help them create and enable them to advance their careers in film and television. The case study specifically focuses on the work of Ede Bell Crowder and her father, Paul Crowder, both of whom are involved in the film industry. Ede Bell Crowder, the editor of the short film 'Echoes of a Note', needed to cut the film with a rhythm that lets the drama unfold in a purposeful but unhurried manner, involving a soundtrack as critical to the story as the imagery. On the other hand, Paul Crowder, a professional drummer turned video editor, needed to leverage his music experience in his editing work.
About The Customer
The customers in this case study are Ede Bell Crowder and her father, Paul Crowder. Ede Bell Crowder is a film editor who has worked on various genres including dramas, comedies, and horror productions. She has a natural acumen for sound and music, which perfectly underscores her advanced skill as an editor. Paul Crowder, on the other hand, began his career as a professional drummer, touring and producing with London band The Adventures. His music experience took him to Los Angeles, where he transitioned into video editing. He has worked on documentaries, including Dogtown and Z-Boys, Riding Giants, and Sound City, all of which were breakout hits at Sundance. He also directed 1: Life On The Limit, a film about Formula One racing, and edited the Ron Howard-directed Beatles documentary Eight Days a Week.
The Solution
The solution to their challenge was Media Composer, a suite of video editing tools based on the same technology platform used by award-winning film and television series editors. Media Composer offers three levels of video editing tools, starting with the free Media Composer | First to the full-featured Media Composer | Ultimate. These tools helped Ede Bell Crowder to cut the film 'Echoes of a Note' with a rhythm that lets the drama unfold in a purposeful but unhurried manner. Similarly, Paul Crowder was able to leverage his music experience in his editing work using Media Composer. The suite of editing tools, Media Composer, Media Composer | Ultimate, and Media Composer | First, the free version for aspiring creators, helped them in developing their unique editing styles.
Operational Impact
  • The use of Media Composer has resulted in significant operational benefits for both Ede Bell Crowder and Paul Crowder. For Ede Bell, Media Composer has allowed her to develop her own style and work in numerous genres. It has also enabled her to send a message through her editing work. For Paul Crowder, Media Composer has helped him develop his style and succeed in the genre of music documentaries and extreme sports. The tools within Media Composer, such as ScriptSync and PhraseFind, have significantly reduced the difficulty of finding a clip or a timepoint in the editing workspace, saving time and making the editing process more efficient. Overall, Media Composer has provided them with a competitive edge in their editing careers.

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