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Case Studies > Redis Enterprise Enables RevMob to Focus on their Business Needs

Redis Enterprise Enables RevMob to Focus on their Business Needs

Technology Category
  • Analytics & Modeling - Real Time Analytics
  • Application Infrastructure & Middleware - Data Exchange & Integration
  • Platform as a Service (PaaS) - Data Management Platforms
Applicable Industries
  • Software
Applicable Functions
  • Business Operation
Use Cases
  • Real-Time Location System (RTLS)
Services
  • Cloud Planning, Design & Implementation Services
  • System Integration
  • Training
The Challenge
Revmob faced significant challenges with their previous databases, including data loss and downtime, which hindered their operations. The difficulty in operating, scaling, and administering these databases further compounded their issues. These challenges prompted Revmob to seek a more reliable and scalable solution to support their growing business needs.
About The Customer
Revmob is a leading mobile ad network specializing in user acquisition and brand promotion. They connect applications with advertisers optimized for their audience, enhancing the user experience by bringing together top brands and high-performance ad formats. As a small business in the computer software industry, Revmob's primary focus is on delivering effective digital advertising solutions. However, as their business scaled, they encountered significant challenges with their existing database infrastructure, prompting them to seek a more robust solution.
The Solution
Revmob chose Redis Enterprise to address their database challenges. Redis Enterprise's ease-of-use and high availability features, such as persistence, auto-failover, and cross-zone/multi-region/multi-datacenter in-memory replication, were crucial in their decision. The platform's capabilities in real-time analytics, high-speed transactions, and user session storage provided the scalability and performance Revmob needed. Additionally, Redis Enterprise's monitoring, automation, alerting, and 24x7 support for mission-critical Redis layers allowed Revmob to reduce administrative burdens and focus on their core business operations.
Operational Impact
  • Redis Enterprise provided high availability with features like persistence, auto-failover, and cross-zone/multi-region/multi-datacenter in-memory replication.
  • The platform's monitoring, automation, and alerting capabilities enhanced operational efficiency.
  • 24x7 support for mission-critical Redis layers ensured continuous and reliable service.
Quantitative Benefit
  • Reduced downtime: Most beneficial
  • Ability to offer fewer specialized personnel: Beneficial
  • Higher, more stable performance: Highly beneficial

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