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Verloop.io > 实例探究 > Acadgild Increased Its Overall Conversion Rates by 240% Using Verloop.io's Live Chat
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Acadgild Increased Its Overall Conversion Rates by 240% Using Verloop.io's Live Chat

技术
  • 应用基础设施与中间件 - API 集成与管理
适用行业
  • 教育
适用功能
  • 销售与市场营销
用例
  • 对话机器人
服务
  • 软件设计与工程服务
挑战
AcadGild, an ed-tech startup, serves thousands of customers from across the globe. The company needed an internationally compliant lead generation tool that could assist their customers even when they weren't available. They were using traditional methods like emails or forms for lead generation, but these methods were not yielding the desired results. The challenge was to find a solution that could not only generate leads but also qualify them and answer their queries in real time.
关于客户
AcadGild is an ed-tech startup that reaches out to 220,000 students across 66 countries. The company helps working professionals pursue higher education and remain relevant in the job market, without having to take academic sabbaticals. They serve a diverse customer base and aim to provide quality education to professionals who want to upgrade their skills and knowledge.
解决方案
AcadGild decided to use Verloop.io's Live Chat for lead generation. Verloop.io's bot generates and qualifies leads, while answering questions through the flow. Any questions that can't be answered are simply referred to the sales and marketing team. This solution allowed AcadGild to preemptively qualify its target audience, narrowing its field and focusing on just those visitors who were more likely to buy and learn from AcadGild. The leads that came through the chat interface moved considerably faster through the sales funnel than leads generated by traditional means. This was because by fielding questions preemptively, AcadGild could have a one-on-one conversation with its customers in real time and convert them into a lead quicker.
运营影响
  • Verloop.io's Live Chat allowed AcadGild to have a one-on-one conversation with its customers in real time.
  • The solution helped in preemptively qualifying the target audience, allowing AcadGild to focus on potential customers.
  • Leads generated through the chat interface moved faster through the sales funnel.
数量效益
  • Increase in conversion rate by 240%
  • Visitor-to-lead conversion increased nearly 240% overall
  • Interaction to lead conversion bumped up to 43.77%

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