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Teradata > 实例探究 > 加速数字化转型

Accelerating Digital Transformation by Reimagining the Finance Function

技术

分析与建模 - 机器学习
网络安全和隐私 - 安全合规

适用行业

消费品
金融与保险

适用功能

质量保证
销售与市场营销

用例

租赁金融自动化
供应链可见性(SCV)

服务

数据科学服务

挑战

一家全球性银行正在努力与客户互动。他们基于平均值
盈利实践并没有改善客户关系，最大化
客户价值，或减少损耗。没有交叉销售和追加销售功能
达到绩效目标，银行的细分分析失败
为定价和客户服务决策提供信息。

由于企业对盈利指标没有信心，银行需要一个新的
接触客户并激励他们采取行动的方式。

客户

环球银行

关于客户

使财务数据现代化以更快地做出明智的决策并改变客户体验

解决方案

该银行与 Teradata 合作：

提供所有与交易相关的收入和成本的行级详细信息
利用行级详细信息开发基于行为、数据驱动的盈利能力分析
从单个模型聚合分支机构、产品、供应商和客户的视图
能够直接为复杂的客户细分模型提供数据
由于更好地了解客户和产品而改进营销工作

运营影响

The operational results for each organization were significant. The global bank was able to improve customer relationships, maximize customer value, and reduce attrition. The global rental company was able to modernize their analytics ecosystem, leading to more informed business decisions. The global retailer was able to identify non-compliant activity, reducing the risk of fraudulent activity and improving reporting. The global B2B distributor improved their rebate compliance, gaining visibility into supplier rebates and improving insights into vendor terms. Lastly, the global CPG enterprise improved compliance and reduced fraud in its travel and entertainment policies, leading to cost reductions and improved supplier negotiations.

数量效益

Global bank saw a 15% increase in high-value customer volume, $7.5 million incremental value, and $16 million in sales from repackaged products and services.
Global rental enterprise was able to measure sales force and change compensation based on sale type.
Global retailer improved supplier negotiations and contracts, reduced maverick spend, and cut costs.

相关案例.

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Sealed Air wanted to improve some of their products as their customers wanted to increase energy efficiency and compliance. To do this, they needed new insights for their products. They decided to start with the SoftCare Line soap and sanitizer dispenser.

Improving Vending Machine Profitability with the Internet of Things (IoT)

The vending industry is undergoing a sea change, taking advantage of new technologies to go beyond just delivering snacks to creating a new retail location. Intelligent vending machines can be found in many public locations as well as company facilities, selling different types of goods and services, including even computer accessories, gold bars, tickets, and office supplies. With increasing sophistication, they may also provide time- and location-based data pertaining to sales, inventory, and customer preferences. But at the end of the day, vending machine operators know greater profitability is driven by higher sales and lower operating costs.

Series Production with Lot-size-1 Flexibility

Nobilia manufactures customized fitted kitchens with a lot size of 1. They require maximum transparency of tracking design data and individual processing steps so that they can locate a particular piece of kitchen furniture in the sequence of processes.

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American Eagle Outfitters (AEO) was in the process of building a new distribution center. The AEO facility management team decided to look at alternate options for lighting layout that could provide energy and maintenance savings. AEO would need a full-time maintenance employee just to replace burned-out fluorescent tubes.

Real-time In-vehicle Monitoring

The telematic solution provides this vital premium-adjusting information. The solution also helps detect and deter vehicle or trailer theft – as soon as a theft occurs, monitoring personnel can alert the appropriate authorities, providing an exact location.“With more and more insurance companies and major fleet operators interested in monitoring driver behaviour on the grounds of road safety, efficient logistics and costs, the market for this type of device and associated e-business services is growing rapidly within Italy and the rest of Europe,” says Franco.“The insurance companies are especially interested in the pay-per-use and pay-as-you-drive applications while other organisations employ the technology for road user charging.”“One million vehicles in Italy currently carry such devices and forecasts indicate that the European market will increase tenfold by 2014.However, for our technology to work effectively, we needed a highly reliable wireless data network to carry the information between the vehicles and monitoring stations.”

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