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Automating Lead Differentiation: A Case Study on Lightmark Media
适用行业
- 设备与机械
- 电信
适用功能
- 采购
- 销售与市场营销
用例
- 库存管理
- 租赁金融自动化
挑战
在销售领域，区分新潜在客户和现有潜在客户至关重要，但手动验证其状态非常耗时。
关于客户
Lightmark Media 是一家数字营销公司，专门为房地产投资者和代理商提供 PPC 营销活动。他们还提供网站设计、营销自动化和品牌服务。
解决方案
Lightmark Media 的系统技术专家 Tatiana Sharp 使用 Zapier 实现工作流程自动化并区分新潜在客户。通过将 CallRail 与 Zapier 集成，她可以过滤新的潜在客户并将其仅发送到 CRM。
运营影响
相关案例.
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