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TIBCO Software > 实例探究 > BMO Financial Group Invests in TIBCO to Deliver Exceptional Customer Experience
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BMO Financial Group Invests in TIBCO to Deliver Exceptional Customer Experience

技术
  • 分析与建模 - 实时分析
  • 应用基础设施与中间件 - 数据可视化
  • 应用基础设施与中间件 - API 集成与管理
适用行业
  • 金融与保险
适用功能
  • 商业运营
  • 销售与市场营销
用例
  • 实时定位系统 (RTLS)
服务
  • 系统集成
  • 软件设计与工程服务
挑战
BMO Financial Group faced the challenge of meeting customer expectations in real-time across various channels, including branches, call centers, and digital platforms. With the rise of digital marketing and social media, customers expected personalized and timely interactions. The bank needed to simplify and automate processes, provide real-time information, and create data visualizations to make efficient decisions on how best to serve customers.
关于客户
BMO Financial Group, one of the largest banks in North America, is committed to delivering a great customer experience by making business interactions easier, simpler, and perfectly tailored to individual needs. The bank has a strong focus on digital marketing and social media, aiming to meet customer expectations in real-time. BMO's customer base spans various channels, including branches, call centers, and digital platforms, necessitating a robust and agile system to manage and respond to customer interactions effectively.
解决方案
BMO partnered with TIBCO to leverage its expertise and industry domain experience. The bank implemented TIBCO solutions to provide real-time information, identify key incidents, simplify and automate processes, and create data visualizations for efficient decision-making. TIBCO's real-time event processing enabled BMO to trigger actions based on relevant events, ensuring timely and relevant responses to customers. The integration of TIBCO's automated BPM workflows and resource assignment significantly shortened approval times for commercial lending and mortgage approvals. Additionally, TIBCO's solutions facilitated straight-through processing and reduced integration costs, resulting in a robust, agile, and highly scalable system.
运营影响
  • BMO now connects all customer channels to all products and services across all lines of business, ensuring a seamless customer experience.
  • The bank uses real-time event processing to trigger actions based on relevant events, providing timely and relevant responses to customers.
  • TIBCO's automated BPM workflows and resource assignment have dramatically shortened approval times for commercial lending and mortgage approvals.
数量效益
  • Integration costs reduced by 40 to 50 percent.
  • Payback from real-time relevant offers was triple the investment costs.
  • Positive acceptance of offers has tripled from what it was four years ago.

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