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Case Study Honda France
技术
- 分析与建模 - 实时分析
- 应用基础设施与中间件 - 数据可视化
- 功能应用 - 远程监控系统
适用行业
- 汽车
- 消费品
适用功能
- 商业运营
- 销售与市场营销
用例
- 车队管理
- 预测性维护
- 远程资产管理
服务
- 软件设计与工程服务
- 系统集成
- 培训
挑战
Honda France’s Power Equipment division wanted to achieve three main analytics goals relating to its sales force: consolidate access to sales and customer data via a single trustworthy platform, simplify access to a user-friendly BI tool for better real-time decision-making, and streamline IT department operations for efficient deployment and management of the BI solution. Honda France IT Manager, Regis Loumont, sought an easy-to-use and manage reporting and analytics solution to replace an existing resource-intensive and expensive BI tool. Initial trials with several open-source solutions revealed connectivity issues and a lack of robustness required by Honda France.
关于客户
Honda France is the French arm of global technology company Honda Motor Co., Ltd. Honda is the world’s largest motorcycle manufacturer and one of the leading automakers and producers of power equipment worldwide. Honda France’s Power Equipment division develops, manufactures, and markets Honda’s range of ‘Power Products,’ including lawnmowers, generators, outboard and general-purpose engines. The company sought to enhance its sales force's performance and increase the efficiency of its IT department by replacing its existing BI tool with a more user-friendly and manageable reporting and analytics solution.
解决方案
Yellowfin, through its French consulting and services partner Delphinea Conseils, was installed and connected to Honda’s sales and CRM databases within three days. Reports were developed and dashboards deployed to Honda France’s sales force via desktop and mobile devices. The solution provided Honda France’s sales personnel with self-service access to crucial customer and sales analytics, enabling them to capitalize on sales opportunities and improve customer relationships. The IT department benefited from Yellowfin’s ‘author once, consume anywhere’ approach to Mobile BI, allowing any BI content created via the core browser-based application to be immediately and securely available on any mobile device without re-creating or repackaging content for mobile distribution.
运营影响
数量效益
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