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Numberly Leverages Cloudera Machine Learning Platform for Real-Time CRM Optimization
技术
- 分析与建模 - 机器学习
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 设备与机械
- 矿业
适用功能
- 质量保证
- 销售与市场营销
用例
- 预测性维护
- 实时定位系统 (RTLS)
服务
- 数据科学服务
- 测试与认证
挑战
随着整个世界变得更加以数据为驱动力,像 Numberly 这样的营销技术公司越来越依赖他们从多样化、海量数据集中提供最佳洞察力的能力来获得竞争优势。产生最大的营销和广告支出回报取决于他们提供精确、相关和及时信息的能力。
为了保持其作为全球领导者的地位,Numberly 必须包含、处理和协调大型且多样化的数据集——例如来自 CRM 的静态数据和流式传感器数据——并使数据科学和分析能够接近真实地访问这些数据——时间。
客户
数
关于客户
Numberly是一家国际数据营销技术公司,为消费者及其客户创造真正的增量价值。
解决方案
Cloudera 上的数据收集、机器学习和激活生态系统正在大规模推动实时营销分析、广告竞价和推荐引擎,是 Numberly 的核心资产。
Numberly 特别感谢支持关键安全和治理需求的 Cloudera 工具。
Cloudera Enterprise 的众多价值:
- 直观、直接地访问全球平台专家
- 对生态系统工具的可见性
- 数据治理、隐私和沿袭(通过 Cloudera Navigator)
- 访问 Cloudera Data Science Workbench
运营影响
数量效益
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