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Lectra > 实例探究 > ODLO Staying One Step ahead with 3D technology
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ODLO Staying One Step ahead with 3D technology

技术
  • 分析与建模 - 数字孪生/模拟
  • 功能应用 - 产品生命周期管理系统 (PLM)
适用行业
  • 服装
  • 消费品
适用功能
  • 产品研发
  • 质量保证
用例
  • 数字孪生
  • 快速原型制作
服务
  • 软件设计与工程服务
  • 系统集成
挑战
Odlo, a renowned technical sportswear brand, aimed to expand its consumer base by targeting more performance-oriented customers. To achieve this, the company needed to speed up its product development process to quickly react to fashion and weather trends. This would enable them to get new products to stores in time to capitalize on market demand. The challenge was to streamline the development process while maintaining the high quality and performance standards that Odlo is known for.
关于客户
Odlo is a technical sportswear brand established in Norway in 1946 and now headquartered in Switzerland. The company designs, produces, and retails high-performance sportswear and is sold in 25 countries with 4,500 points of sale worldwide, including 36 of its own stores and 14 outlet stores. Odlo is known for its innovative fabrics and holds a significant market share in the sports underwear category in Europe. The brand aims to stay ahead of market trends and ensure that its products are the first to arrive on the market.
解决方案
Odlo adopted Lectra's Modaris 3D patternmaking solution for its product development department. This 3D prototyping technology significantly reduced the number of physical samples and fittings required, thereby speeding up the development process. The solution also improved communication and reduced misunderstandings between Odlo’s teams in Switzerland and Portugal by allowing everyone to work from the same image in real time. This led to more efficient operations and cost savings. The technology also enabled Odlo's patternmakers to take more creative risks, as they could instantly see the impact of their changes in multiple positions without the need for physical samples.
运营影响
  • Improved communication and reduced misunderstandings between teams in different locations.
  • Increased efficiency in the product development process, allowing for quicker market response.
  • Enabled patternmakers to take more creative risks by visualizing changes instantly.
数量效益
  • Odlo holds a 20-60% share of the sports underwear category in Europe.
  • The adoption of Modaris 3D has led to significant time savings in prototyping.
  • Cost savings achieved by reducing the number of physical samples required.

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