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Qlik > 实例探究 > PharmaLytics powered by QlikView improves pharmaceutical contracting and negotiation
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PharmaLytics powered by QlikView improves pharmaceutical contracting and negotiation

技术
  • 分析与建模 - 预测分析
适用行业
  • 药品
适用功能
  • 采购
  • 销售与市场营销
用例
  • 预测性维护
  • 供应链可见性(SCV)
服务
  • 数据科学服务
  • 软件设计与工程服务
挑战
Pharmaceutical companies often struggle with negotiating profitable deals with managed care organizations. The lack of transparency into data and the time-consuming process of aggregating data across various sources often leads to suboptimal discounts and deal profitability. Companies need a solution that can provide insights into the potential value of managed care entities, recommend discounts for each account, and project the impact of the deal over time. They also need a tool that can answer specific business questions and deliver insights across disparate data sources.
关于客户
PharmaMetrics is a software and solutions specialist that provides managed markets expertise to the pharmaceutical industry. The company is dedicated to enabling pharmaceutical companies to negotiate more profitable deals with managed care organizations. PharmaMetrics provides analytics solutions enabled by robust technology and greater transparency into data. The company's clients range from multiple top 10 pharmaceutical companies to those still working to break into the top 50. These clients are typically large and mid-sized pharmaceutical and biotech companies who are actively engaged in commercial contracting activities for branded pharmaceuticals and biologics.
解决方案
PharmaMetrics offers PharmaLytics, a web-based analytics and decision support software package that quantifies the potential value of managed care entities, calculates a “recommended discount” for each account and projects the impact of the deal out over time. The software is set up to answer very specific business questions irrespective of data source. The net result is a user community that is no longer searching for data sets but answers to business questions. PharmaLytics also offers a reporting module powered by QlikView, which delivers insights across disparate data sources by producing reports based on business questions rather than data sets. Users are able to filter, manipulate and customize data reporting in a variety of ways so they can view information as needed, streamlining the negotiation process and helping improve contracting processes.
运营影响
  • Users have experienced immediate changes and powerful results upon implementing PharmaLytics thanks to QlikView’s user-driven Business Discovery capabilities.
  • Users no longer need to export data to the same degree, which speeds up reporting and provides access to all the data required during contract analysis.
  • Pharmaceutical companies that have deployed PharmaLytics have seen a higher accuracy in reporting, which is consistent across various departments within the organization.
数量效益
  • In one instance, a client’s average discount across all accounts was reduced by more than 4 percent (points) over a 3 year period with no loss in market share.

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