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RNL QuadWrangle Leverages PubNub for Personalized Fundraising Campaigns
技术
- 功能应用 - 计算机化维护管理系统 (CMMS)
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 水泥
- 建筑与基础设施
适用功能
- 维护
- 产品研发
用例
- 施工管理
- 基础设施检查
服务
- 系统集成
挑战
RNL QuadWrangle 是一个校友参与平台,其成立的目的是个性化校友外展。他们的平台根据每个人的兴趣、互动和行为来策划内容,确保校友在正确的时间收到正确的信息,无论是通过文本、视频还是电子邮件。然而,为每个人提供自定义通信流需要大量的开发人员资源和维护时间。该公司需要一个可靠的后端消息基础设施,使他们能够持续提供高度个性化的校友体验,而不会给开发人员造成过度的负担。
关于客户
RNL QuadWrangle 是一个支持筹款活动的校友参与平台。该平台旨在根据每个人的兴趣、互动和行为来策划内容,从而个性化校友外展活动。他们定制的筹款活动确保校友在正确的时间收到正确的信息,无论是通过文本、视频还是电子邮件。该公司由 David Palmer 创立,他担任联合创始人兼工程副总裁。 RNL QuadWrangle 的使命是个性化整个校友体验,他们认为这可以显着改善捐赠。
解决方案
RNL QuadWrangle 转向 PubNub 来为其消息基础设施提供支持。 PubNub 的平台提供了在后端构建平台消息传递流的灵活性。成功进行概念验证后,RNL QuadWrangle 能够依靠 PubNub 的基础设施显着缩短开发时间。这使他们能够专注于产品创新,而不用担心自己构建系统所带来的问题。借助 PubNub,他们能够创建多个频道并根据不同的人口统计和兴趣标准为用户订阅这些频道。使用 PubNub Functions,他们的平台可以跨所有这些渠道同时定制电子邮件并向校友发送电子邮件。
运营影响
数量效益
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