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实例探究 > TaskUs leans on automation to drive hiring ramp-ups while delighting candidates

TaskUs leans on automation to drive hiring ramp-ups while delighting candidates

技术
  • 分析与建模 - 预测分析
  • 应用基础设施与中间件 - API 集成与管理
适用行业
  • Professional Service
  • Software
适用功能
  • 商业运营
  • 人力资源
用例
  • 对话机器人
  • 补货预测
  • 远程协作
服务
  • 软件设计与工程服务
  • 系统集成
  • 培训
挑战
TaskUs' operations in the Philippines needed to do more with less. The company’s hiring requests were increasing, but its recruiting team was overwhelmed with manual processes and repetitive tasks that slowed down hiring activities. Valuable person-hours were spent on pre-screening leads through phone calls that resulted in high phone bills, low contact rates, and opacity on sourcing channel analytics. Prior to 2018, TaskUs used to consolidate its leads using various spreadsheets organized by application status. The time and attention required to manage these calls and spreadsheets were increasing and significantly impacting productivity. Even worse, the contact rate with leads dropped to 35%, meaning that most potential candidates were not even being considered.
关于客户
TaskUs is a digital outsourcer that has experienced exponential growth, expanding its workforce by thousands of staff members. The company is known for its high standards in candidate experience and operates in various regions, including the Philippines. TaskUs specializes in providing customer support and back-office services to some of the world's most innovative companies. As the company grew, it faced increasing demands for hiring while maintaining its high standards of candidate experience. TaskUs needed to streamline its recruitment processes to keep up with the growing number of hiring requests.
解决方案
To improve its contact rate and lead processing time, TaskUs integrated all its sourcing channels with Talkpush, capturing leads from various sourcing channels and organizing them in 'talent pools' based on preset criteria. TaskUs integrated its HRIS Workday with Talkpush so that candidate profiles are automatically created and updated in both systems in quasi-real-time. Using chatbots powered by Talkpush, TaskUs provides a real-time personalized experience to candidates from the moment they click on an ad or express a potential interest in joining the company. TaskUs’ custom chatbot TUVA prescreens job applicants. The user experience is very friendly so that 75% of applicants complete their applications within 10 minutes. Shortlisted candidates are then immediately connected with recruiters who work on converting them to hires. Candidates who do not complete their application or who do not meet the prescreening requirements can be re-engaged in the future. TUVA engages at scale with applicants online, 24/7, delivering a personalized and friendly experience to candidates. To ensure recruiters meet every applicant 'where they live,' TaskUs engages with candidates on Messenger and WhatsApp and is the first company to use Talkpush’s Instagram bot. As a result, TaskUs doubled its contact rate from 35% to 71%.
运营影响
  • TaskUs integrated all its sourcing channels with Talkpush, capturing leads from various sourcing channels and organizing them in 'talent pools' based on preset criteria.
  • TaskUs integrated its HRIS Workday with Talkpush so that candidate profiles are automatically created and updated in both systems in quasi-real-time.
  • Using chatbots powered by Talkpush, TaskUs provides a real-time personalized experience to candidates from the moment they click on an ad or express a potential interest in joining the company.
数量效益
  • Increase in contact rate from 35% to 71%
  • Quarterly increase in lead processing rate at an average of 76%
  • 75% of candidates complete pre-screening within 10 minutes

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