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Using Domo to gain a competitive edge in professional services
技术
- 分析与建模 - 实时分析
适用行业
- Professional Service
适用功能
- 销售与市场营销
- 商业运营
用例
- 质量预测分析
- 需求计划与预测
服务
- 数据科学服务
挑战
法律服务公司 Weitz & Luxenberg 需要一种能够提供不仅仅是数据的商业智能解决方案。他们需要一种能够轻松修复和连接数据、为用户提供自助服务、提供易于使用的界面、不受限制地集成数据源并将数据转化为可操作见解的解决方案。他们正在寻找一种能够帮助他们做出数据驱动的决策、识别瓶颈并确定最有效的客户获取方式的解决方案。他们还面临着系统分散和与合作律师事务所沟通不畅的挑战。
关于客户
Weitz & Luxenberg 是一家法律服务公司，拥有 450 名员工和约 225 名 Domo 用户。该公司成立已有 30 多年。他们在营销、客户获取和建立推荐关系方面投入了大量资金。他们正在寻找一种商业智能解决方案，帮助他们做出数据驱动的决策、识别瓶颈并确定最有效的客户获取方式。他们还面临着系统分散和与合作律师事务所沟通不畅的挑战。
解决方案
Weitz & Luxenberg 选择 Domo 作为其商业智能解决方案。Domo 满足了他们的所有要求，并在整个公司范围内推广。该公司在整个业务中都使用 Domo，包括营销、客户管理和报告。在营销方面，综合仪表板取代了基于 Excel 的潜在客户报告，提高了营销效率并扩展了多渠道沟通。在客户管理方面，Domo 的综合连接实现了“异常报告”，使公司能够跟踪和计算案件每个步骤的风险，并通过自动警报管理“异常”。在报告方面，Domo 使公司能够根据历史趋势预测盈利能力。
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