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Crafting Compliance: New Belgium Brewing Co.'s Innovative IoT Solution
Technology Category
- Cybersecurity & Privacy - Security Compliance
- Infrastructure as a Service (IaaS) - Cloud Databases
Applicable Industries
- Consumer Goods
- Equipment & Machinery
Applicable Functions
- Human Resources
- Sales & Marketing
Use Cases
- Leasing Finance Automation
- Regulatory Compliance Monitoring
Services
- Cloud Planning, Design & Implementation Services
The Challenge
New Belgium Brewing Co., a prominent craft beer company in the US, faced a significant challenge when California passed the California Consumer Privacy Act (CCPA) in 2018. The law included provisions that required out-of-state companies, like New Belgium Brewing, to comply with privacy regulations for California consumers. The specifics of the compliance requirements were not available until July 2019, leaving the company with only five months to develop a compliance system by the law’s deadline in December 2019. Failure to meet this deadline could have resulted in substantial fines. The company needed to devise an accurate, standardized method to respond to privacy requests from California residents swiftly and efficiently.
About The Customer
New Belgium Brewing Co. is a notable craft beer company in the United States, with operations in Colorado and North Carolina. The company has a reputation for being ready to tackle new opportunities, challenges, markets, and competitors. It has used Nintex technology for 12 years to create streamlined, automated workflow solutions for various aspects of its business, including human resources, sales, volunteer management, product launches, and tracking beer shelf life. The company views Nintex as a versatile tool that equips it to handle any challenge that comes its way.
The Solution
New Belgium Brewing turned to a technology it had been using for 12 years: Nintex. The company created a streamlined, automated workflow solution that facilitated every step of the process, both within the company and between it and the consumer. The solution standardizes and automates the way the company handles privacy requests from its California customers. The process begins when consumers make requests through a page on the brewer’s website or during a call with a customer service representative. The data is then pushed to SharePoint Online, which initiates a workflow on Nintex for Office 365 that forwards the request to the relevant departments. The departments acknowledge the request, identify the consumer’s information in their databases, and forward their responses to SharePoint. The Nintex Workflow then composes and sends an email to the consumer, giving them the option to request deletion of their information.
Operational Impact
Quantitative Benefit
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