Digital Retail Security Solutions
- Functional Applications - Remote Monitoring & Control Systems
- Networks & Connectivity - Bluetooth
- Business Operation
Sennco wanted to help its retail customers increase sales and profits by developing an innovative alarm system as opposed to conventional connected alarms that are permanently tethered to display products. These traditional security systems were cumbersome and intrusive to the customer shopping experience. Additionally, they provided no useful data or analytics.
Sennco's Genesis Wireless which is a far less cumbersome security system. It has small wireless attachments that generate an audio alarm when the device leaves a geofence perimeter around the display. Customers can now move around the store, test the feel of a device in their pocket, compare products side by side, and connect the product with a wearable or other bluetooth devices. In addition, customer behavior analytics can be performed which can improve the marketing and sales tactics of the retailer. Thinglogix became the glue for this solution and took over all the cloud and IoT integration that was out of Sennco's core area of expertise.