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Case Studies > How FourKites Helped A LARGE PAPER SUPPLIER Deliver Better Customer Service, Faster

How FourKites Helped A LARGE PAPER SUPPLIER Deliver Better Customer Service, Faster

Technology Category
  • Functional Applications - Fleet Management Systems (FMS)
  • Analytics & Modeling - Predictive Analytics
  • Sensors - GPS
Applicable Industries
  • Paper & Pulp
  • Transportation
Applicable Functions
  • Logistics & Transportation
  • Warehouse & Inventory Management
Use Cases
  • Fleet Management
  • Track & Trace of Assets
  • Predictive Maintenance
Services
  • System Integration
  • Training
The Challenge
A leading U.S. paper supplier wanted to reduce the number of trucks showing up late for pickups. Lack of visibility over some loads meant that company personnel couldn’t notify customers proactively, resulting in lost efficiency for both the company and its customers. As the major paper supplier transported its loads via a combination of truckload, LTL, and rail, the company needed a robust multimodal solution that could provide on-demand visibility into its shipments and alert supply chain execution teams whenever a shipment was running behind, so that the company could notify its end-customers early and avoid unexpected late deliveries.
About The Customer
The customer is a leading U.S. paper supplier, known for its extensive operations and significant market presence. The company transports its loads via a combination of truckload, LTL (Less Than Truckload), and rail, indicating a complex and large-scale logistics operation. The company’s primary goal is to ensure timely deliveries and maintain high customer satisfaction by reducing inefficiencies in its supply chain. With a substantial carrier network and a need for real-time visibility into its shipments, the company sought a solution that could integrate seamlessly with its existing transportation management systems and provide actionable insights to improve operational efficiency.
The Solution
The major paper supplier added FourKites as an integrated piece of its transportation management solution. FourKites first scaled its core tracking capability across the company's operation, quickly expanding to include customer management and tagging tools. FourKites successfully onboarded the company's carrier base and leveraged unique LTL data partnerships and real-time rail tracking to get the company's carrier network up and tracking. In an on-site visit to the company's headquarters, FourKites personnel trained company users to function autonomously on the platform, without needing to rely on FourKites for assistance with most questions.
Operational Impact
  • Using FourKites, the paper company's track and trace and customer service teams are able to much more easily keep tabs on trucks and relay that location information back to customers in an actionable way.
  • The platform’s encrypted link URL feature allows the company to send customers secure tracking data on individual loads, which are updated in real-time whenever the customer checks in.
  • FourKites’ notification rules allow company super-users to autonomously trigger alerts to their team members whenever a truck is late to a pickup or if there is any other change in load status.
Quantitative Benefit
  • The company was able to get up and running in weeks with FourKites' dedicated onboarding team.
  • The platform updates data every 15 minutes, providing the most precise ETAs in the industry.

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