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KORE Wireless > Case Studies > Illuminate the World of Advertising with Outdoor Link
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Illuminate the World of Advertising with Outdoor Link

Technology Category
  • Functional Applications - Remote Monitoring & Control Systems
  • Networks & Connectivity - Cellular
  • Sensors - Utility Meters
Applicable Functions
  • Facility Management
Use Cases
  • Building Energy Management
The Challenge

Ensure lights are effectively utilized by advertising billboards to increase visibility, revenue and reduce utility costs, while offering multiple connectivity options to customers globally.

About The Customer
OutdoorLink, Inc. is an industry leader in enabling outdoor advertising companies to utilize a more efficient and profitable way to monitor and manage their energy usage. With over 60,000 installations and counting, the SmartLink™ System is a proven
The Customer
Outdoor Link
The Solution

SmartLink™, powered by KORE, is a cellular, M2M controller from OutdoorLink, Inc. designed to remotely control and monitor all aspects of billboards (lighting, utility power, digital, solar/ wind productions, etc.) as well other exterior commercial lighting needs.

Data Collected
Energy Cost Per Unit, Energy Usage, Light Intensity
Operational Impact
  • [Financial Growth - Market Opportunities]
    Eliminating free advertising.
Quantitative Benefit
  • Achieving a two (2) year ROI with utility savings.

  • Achieving 5-10% additional cost savings above the utility savings.

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