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Anvyl > Case Studies > Organifi makes organic superfoods delicious and accessible with a streamlined, transparent supply chain
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Organifi makes organic superfoods delicious and accessible with a streamlined, transparent supply chain

Technology Category
  • Functional Applications - Enterprise Resource Planning Systems (ERP)
  • Analytics & Modeling - Predictive Analytics
  • Functional Applications - Inventory Management Systems
Applicable Industries
  • Consumer Goods
  • Food & Beverage
Applicable Functions
  • Business Operation
Use Cases
  • Supply Chain Visibility
  • Inventory Management
  • Predictive Replenishment
Services
  • System Integration
  • Software Design & Engineering Services
The Challenge
Before Tervoort and his team found Anvyl, they were managing all of their supply chain operations in spreadsheets and over email threads. They knew they needed to cut down the hours they were spending on following up with suppliers and logistics partners, and they wanted more clear, effective communication between the finance and supply chain functions of Organifi. Tervoort envisioned a single dashboard where every stakeholder could find status updates on important production milestones, detailed supplier data, and an easily searchable history of conversations around orders and payments.
About The Customer
Organifi is a company that helps people transform their lifestyles through organic juice and superfood blends. Founded by Drew Canole, a popular YouTuber with over a million followers, Organifi aims to make juicing simple, quick, and delicious through organic juice powders and superfood supplements. The company was born out of the need to address the challenges of organic juicing, which many of Canole's followers found to be a lot of work, expensive, and not always great-tasting. CEO Djamel Bettehar, a former transformation client of Canole, joined the team to help create the first Organifi product, Green Juice. The company has since grown, with Niels Tervoort as the Director of Supply Chain, overseeing everything from product development to order management and fulfillment.
The Solution
When Tervoort first talked to Anvyl, he saw it as the all-encompassing platform they were looking for. They were excited to be able to find vendors, manage orders, track deliveries, and do more accurate planning with their newfound data. Organifi had several stakeholders in the migration, including their R&D manager, project manager, supply chain manager, and accounting team, all planning on using Anvyl. This would help them to see, better plan, and allocate their budget. As they started the move to their new platform, Tervoort was impressed with the level of support from the Anvyl team. The support team was very responsive via the Anvyl chat box on the dashboard, as well as via email and phone if needed. They were up and running within a week.
Operational Impact
  • Now that the Organifi team is managing their supply chain on Anvyl, they’re able to spend more time bringing 6 new products to market.
  • Tervoort was able to increase efficiency and remove 30 days worth of meetings, allowing him to work on the business instead of in the business.
  • The visibility the team gets from having all of their production and supplier data available in the Anvyl dashboard is game-changing.
Quantitative Benefit
  • Organifi reached an all-time high for the year to date, with a million products shipped by October.

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