Rapid7 UserInsight Enables Acosta Sales & Marketing to Effectively Manage and Reduce User Risk for a Highly Mobile Workforce

• Cybersecurity & Privacy - Identity & Authentication Management
• Cybersecurity & Privacy - Endpoint Security
• Cybersecurity & Privacy - Security Compliance

• Business Operation
• Field Services

• Cybersecurity
• Remote Asset Management
• Remote Collaboration
• Remote Control

• System Integration
• Cybersecurity Services

Acosta has a highly mobile, geographically distributed workforce. They needed an efficient way to gain actionable insight into user behavior, effectively identify when a user’s account may have been compromised, and shorten the time needed for investigation of security incidents. The company’s large remote workforce and high degree of travel create a complex security environment, necessitating vigilant detection of compromised credentials and unusual user behavior. The challenge is further compounded by the need to manage user risk in a distributed work environment where employees frequently perform in-store marketing evaluations using mobile devices.

Acosta is a leading sales and marketing service company with a proven track record of enhancing shopper engagement, optimizing sales, driving distribution improvements, and helping customers roll out products quickly. The company serves top CPG retailers and has a workforce of 35,000 technology users, many of whom are highly mobile. Acosta’s employees frequently perform in-store marketing evaluations using mobile devices, and the company’s operations are characterized by a high degree of travel and a geographically distributed workforce. Cameron Chavers, the manager of IT risk management at Acosta, is responsible for managing the security program, which involves protecting a large remote employee base that accesses the network for various activities, including obtaining client data and answering emails.

To address the security challenges posed by its highly mobile workforce, Acosta implemented Rapid7 UserInsight. This solution enables the security team to find and investigate attacks, gain actionable insight into user behavior, detect potentially risky behavior, and identify compromised user accounts. UserInsight has significantly reduced incident investigation and response time, allowing Acosta to easily view user activity and assess the applications being used. The solution provides a comprehensive overview of cloud services used across the organization, helping to mitigate cloud risk and offer corporate cloud services based on employee needs. Additionally, UserInsight helps detect unusual user behavior, such as logging in from different locations within a short period, and provides a complete view of the risks users introduce into the environment. This enables the security team to effectively detect compromised users and speed up incident investigation by tying incidents back to the user performing them.

• UserInsight has cut incident investigation and reaction time down by a factor of 20.
• The solution allows Acosta to quickly and easily assess where a user has been, what they’ve been doing, and what applications they’ve been running.
• UserInsight provides a good overview of the cloud services being used across the organization, enabling decisions on mitigating cloud risk.

• Incident investigation and reaction time reduced by a factor of 20.