Ryder System, Inc. was facing a significant challenge in connecting its supply chain, which included shippers, receivers, carriers, and service providers, in a single network environment. The company was struggling with the silos created by disparate technology and manual processes. The lack of a unified platform was causing inefficiencies and hindering the ease of use of modern, cloud technology for its customers. The company needed a solution that could integrate these disparate systems and processes into a single, efficient, and user-friendly platform.