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Google Cloud Platform > 实例探究 > Alto:利用 Google 地图平台增强网约车服务
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Alto's Transformation of Ride-Hailing Experience with Google Maps Platform

技术
  • 功能应用 - 车队管理系统 (FMS)
  • 平台即服务 (PaaS) - 应用开发平台
适用行业
  • 汽车
  • 运输
适用功能
  • 产品研发
  • 质量保证
用例
  • 车队管理
  • 交通模拟
服务
  • 云规划/设计/实施服务
  • 测试与认证
挑战
Alto 是一家网约车公司,旨在为乘客提供安全、一致、高品质的乘车体验。他们面临着取货地点不精确、自定义区域手动输入以及车队管理效率低下等挑战。
关于客户
Alto 是一家成立于 2018 年的叫车公司。他们的与众不同之处在于,他们的司机是 W-2 员工,并拥有他们所有的汽车。他们优先考虑为乘客提供安全、清洁、一致和高质量的乘车体验。
解决方案
Alto 利用 Google 地图平台来解决他们的挑战。他们使用 Places API 创建准确的取货地点,消除延误并减少客户投诉。他们还利用路线来优化车队,提高驾驶员效率并最大限度地减少行驶距离。 Alto 与 Google 地图平台和 Google Cloud 合作伙伴 Navagis 合作,设计和部署其自定义应用程序。他们计划使用按需乘车和送货解决方案在其应用程序中进行实时跟踪和驾驶员导航。此外,Alto 通过转向全电动车队来关注可持续发展。
运营影响
  • The implementation of Google Maps Platform has significantly improved Alto's operational efficiency and customer satisfaction. The solution has enabled drivers to reach exact pickup locations, reducing waiting times for customers and ensuring a safer ride. The automation of adding temporary locations to the company’s maps system has freed up employees to focus on tasks that can’t be automated, improving overall productivity. The use of Routes has optimized the journey drivers take to reach customers, allowing the company to operate a lean fleet and maintain a consistent experience for customers. The upcoming implementation of the On-demand Rides and Deliveries Solution will further enhance the customer experience by providing real-time tracking of maps in-app. Alto's focus on sustainability and plans to transition to an all-electric fleet also demonstrate the company's commitment to environmental responsibility.

数量效益
  • Reduced customer complaints by 90%

  • Improved fleet efficiency by directing drivers to the optimum passengers for the fleet

  • Enabled the business to run on a lean fleet that is 10x smaller than competitors while maintaining service quality

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